Dive into cheese-fuelled mania in ROTHCO’s mind-bending new Strings & Things advert

Dive into cheese-fuelled mania in ROTHCO’s mind-bending new Strings & Things advert

As children across Europe return to school, ROTHCO, part of Accenture Interactive, launches a mind-bending new campaign for FMCG giant Kerry Foods’ reinvented kids’ dairy snacking range, Strings & Things. Directed by Greg Barth at BlinkInk, the two playful TVCs and radio content cement the new brand name of Europe’s most popular cheese in string […]

Pride Parties Have No Age Limit in Touching Campaign by ROTHCO for Dublin Bus

Pride Parties Have No Age Limit in Touching Campaign by ROTHCO for Dublin Bus

On Saturday June 29th, public service provider, Dublin Bus, celebrates the people who made Pride in Dublin possible, the older LGBTQ+ generations, with a new activation, ‘The Long Road to Pride’. Working with creative agency ROTHCO, part of Accenture Interactive, Dublin Bus decided to bring together people, young and old, from the LGBTQ+ community to […]

A Forgotten Little Red Suitcase Realises It’s Dreams in Endearing TVC for AIB Loans

A Forgotten Little Red Suitcase Realises It’s Dreams in Endearing TVC for AIB Loans

ROTHCO, part of Accenture Interactive, has created a new commercial ‘The Power of Doing’ for Allied Irish Banks (AIB) which marks the next chapter in the brand’s ‘backing doing’ platform.  Directed by multi-award-winning Irish director and animator Johnny Kelly, out of Antidote, the ad follows the story of Casey, a ruby red suitcase who has […]

One strong couple demonstrate the power of hope in new ROTHCO campaign for Electric Ireland

One strong couple demonstrate the power of hope in new ROTHCO campaign for Electric Ireland

ROTHCO, part of Accenture Interactive, have created a short online film for energy provider, Electric Ireland to promote its involvement in the charity walk Darkness into Light. The film explores the story of an extraordinary couple who turned a devastating personal event into a worldwide movement for hope. Directed by Zak Razvi, the intimate short […]

Accenture Interactive accelerates its mission to reinvent agency model by acquiring Droga5

Accenture Interactive accelerates its mission to reinvent agency model by acquiring Droga5

Accenture has entered into an agreement to acquire Droga5, one of the world’s most innovative and influential creative agencies. The New York-based agency will become part of Accenture Interactive, boosting its capabilities as an Experience Agency able to design, build and run customer experiences that grow brands and businesses. Completion of the acquisition is subject to customary […]

ROTHCO | Accenture Interactive appoints Jen Speirs as Executive Creative Director

ROTHCO | Accenture Interactive appoints Jen Speirs as Executive Creative Director

ROTHCO, part of Accenture Interactive, announced the appointment of Jen Speirs as Executive Creative Director. Jen’s appointment will see former ECD Alan Kelly promoted to Chief Creative Officer. Prior to working at ROTHCO | Accenture Interactive, Australian-born Jen was Deputy Executive Creative Director at BMF Australia. A multi award-winning creative, Jen has worked on brands […]

ROTHCO help charity O.N.E. reimagine the Irish flag as shocking symbol of veteran homelessness

ROTHCO help charity O.N.E. reimagine the Irish flag as shocking symbol of veteran homelessness

Across the world, no single symbol represents a country more than its flag. And, in many countries, no group of people represents that flag with more pride or passion than its military. Ireland is no different. But despite decades of distinguished service as UN Peacekeepers around the world and at home during The Troubles, public […]

ROTHCO creates a striking campaign to urge people to #takenotice this Breast Cancer Awareness month

ROTHCO creates a striking campaign to urge people to #takenotice this Breast Cancer Awareness month

 If one of the most touched and photographed breasts in the world suddenly developed a lump, would anyone notice? That was the key question asked by leading Irish cancer charity, the Marie Keating Foundation, and creative agency ROTHCO | Accenture Interactive, as part of their arresting new campaign, ‘Take Notice’, for Breast Cancer Awareness […]