The experienced ad tech professional brings two decades of experience to the role, including 10 years focused on CTV As Brand Metrics’ CTV (Connected TV) measurement solutions continue to enjoy good traction in the marketplace, the global ad tech company has announced the addition of Alysha Dino to its rapidly-expanding team. Alysha is US-based, and […]
Enables publishers and advertisers to easily target and measure consented audiences at scale, while embracing the very toughest privacy standards Prisma Media is one of the first customers to explore and prove the value of this industry-leading integration Utiq, the European AdTech company with a unique telco-powered first-party identifier, is partnering with market-leading Customer Data […]
Following launches in Germany, France and Spain, Utiq is now expanding its Authentic Consent Service to the UK market Utiq, the European adtech company delivering a telco-powered Authentic Consent Service to enable responsible digital marketing, has announced its launch in the UK, and the appointment of Sara Vincent to run the new UK operation. Utiq, […]
Boutique B2B PR Agency builds out marketing, events and multimedia teams as it responds to needs of a rapidly expanding client roster
Having recently celebrated its ten year anniversary, B2B adtech specialist PR agency The Digital Voice has now appointed eight new starters, including a leading marketing operations specialist from the fashion industry; bringing its team to 26 across UK and Europe. Camealia Xavier-Chihota joins as Marketing Lead, having spent many years in marketing operations at leading […]
ADvendio, a Salesforce-powered advertising management software, announced the appointment of Kathryn Layland as Chief Revenue Officer (CRO), to be responsible for the worldwide Sales and Marketing. Ms. Layland, a graduate of the University of Manchester, has over 20 years’ experience in operations, sales, marketing, strategy, and software development in the multi-channel publishing, advertising technology, and […]
Global adtech and app user acquisition company, Mpire Network, launched a comprehensive brand refresh. At its centre is the introduction of a new, truncated name, Mpire, to reflect the Company’s evolution beyond the category of ad network. Accompanying the new name will be a renewed visual brand identity for the company, and the new website. […]