To demonstrate the brand’s leading position in the industry-disrupting evolution of the mechanical key, access management innovator ABLOY’s campaign flirts with the imagery of beloved heist films – while challenging the very existence of the genre. Finland-based locking and access management brand ABLOY has launched a brand film campaign to highlight the digitalisation of the […]
Dialogue in Fortnight Collective spot takes a cue from the famous “Who’s on First?” comedy routine by riffing on the brand’s name. ImOn Communications, which provides telecommunications services for residents and businesses in Eastern Iowa, is set to air its first commercial during Super Bowl on Feb. 12. Using TV, online video, social media and […]
Airing in the UK market, the campaign was created by Wunderman Thompson Spain and celebrates the addition of bean-based Nuggets and Bowls to the range With more than 100 years of experience fueling the nation with beans, Heinz has expanded its product range with some delicious new launches: bean-based Burgers, Nuggets and Bowls. These new additions demonstrate the versatility and nutritional benefits of […]
First major campaign from Specsavers to highlight contact lenses with a free trial Specsavers today launches its first major campaign around its contact lens offering with a playful look at the challenges of kissing for glasses wearers. The campaign – Kiss Clash – focuses on the creative ‘Don’t let specs get in the way […]
Today Specsavers announces its sponsorship of Channel 4’s popular quiz show Countdown to raise awareness of its expertise in audiology and through its home visits service. The two-year sponsorship, negotiated and bought by MG OMD, starts on 3 February and comes 17 years after the business first sponsored the show. The Countdown sponsorship will […]
Stella Artois is making its first foray into the virtual world of gaming, with the launch of Stella Artois Unfiltered mod packs and the picturesque fictional French village scene from its iconic ‘Beer, au Naturel’ TV advert, available to download and use in The Sims. Connecting with a new gaming audience, the bespoke world has […]
Working with Cancer, the cross-industry coalition formed by Publicis Groupe to erase the stigma and insecurity of cancer at work, is launching a global ‘wake-up call’ urging everyone to play their part in supporting colleagues with cancer. After being diagnosed and treated for cancer last year, Arthur Sadoun CEO of Publicis Groupe launched Working with Cancer at […]
Heathrow Airport is launching a new campaign to highlight the range of destinations that are accessible directly from the airport during peak ski season this winter. It’s part of a new campaign, kicking off with skiing, that shows the range of destinations you can fly to from Heathrow. The latest work from creative agency St. […]
Conductor Productions has debuted its Diet Season 2023 creative developed for Nutrisystem®, a division of Wellful, Inc. and a leading provider of health and wellness and weight management solutions, according to Co-Owner Noah Lydiard. The new creative can be viewed here. Conductor has been working with Nutrisystem since 2021. Lydiard expands on the latest assignment, […]
UNITED24, the global aid initiative launched to help war torn Ukraine, is working with London-based independents Pablo and Bountiful Cow to raise awareness of the continued invasion in Ukraine. The OOH drive runs nationwide on Clear Channel’s roadside digital screens and JACK’s (part of BUILDHOLLYWOOD) street posters. Created by Pablo, in partnership with Ukrainian illustrator, […]