by The Network takes us on a visual pub crawl through 30 years of Liverpool FC fandom
This season marks the 30th anniversary of Carlsberg’s sponsorship of Liverpool FC, the longest partnership in Premier League history. In celebration of this, Carlsberg are launching a multi-channel campaign across 26 markets worldwide, with creative born of a truly collaborative global effort from by The Network partners Worth Your While, SMALL, The Council and Drive Studios. The campaign is spearheaded by a hero film […]
The humble potato stars in a new campaign breaking this week for Waitrose exploring how the meaning of ‘British’ has evolved – the first work to go live created by young people through Create Not Hate’s innovative new programme with the John Lewis Partnership. Inspired by the insight that there’s more that unites than divides […]
Dettol’s new campaign ‘Let Life Flow’ created by McCann London gives consumers the confidence and satisfaction of a job well done, in a relatable and engaging way. ‘Let Life Flow’ aims to represent the natural chaos of home life, with sound design acting as the focal point of the story, informing how and what was […]
Gannett, the largest U.S. newspaper publisher as measured by total daily circulation, is launching an ambitious brand campaign to promote local journalism in three of its largest markets: Nashville, Austin and Phoenix. The “Here For It” campaign, running now through October 2022, was produced in collaboration with Lexington, Kentucky-based ad agency Cornett to boost awareness of The Tennessean, Austin […]
Outdoor media features Pride icons made from the colourful range of stamps in Brighton, Cardiff, and Birmingham during this month
To celebrate LGBTQ+ Royal Mail employees and everyone else taking part at Pride events happening across the country in August, AMV BBDO has created an outdoor campaign that will be seen at the different pride parades this summer. The work is part of the brand’s ongoing relationship with the agency since last summer. The strategic […]
Insurance and sports worlds collide in new ads showcasing Plymouth Rock’s partnerships with the Patriots, Red Sox and Bruins
Plymouth Rock Assurance today announced the official launch of its latest multi-channel ad campaign titled, “The Bostonians.” Assembling a cast of characters from across the Boston sports world, the new creative positions Plymouth Rock as the go-to insurance provider for Boston sports fans. “Plymouth Rock was founded with the idea to offer more than just […]
Activation created in partnership with AMV BBDO and Spark Foundry is happening in London, Leeds and Manchester
UK leading tech retailer, Currys, has devised a disruptive outdoor campaign with a special build full of old and broken tech. Created by AMV BBDO and Spark Foundry, the innovative billboard launches the retailer’s Cash for Trash initiative. Interactive special build billboards have appeared in London, Leeds and Manchester full of old and broken tech […]
Football has a long history of uniting people both on and off the pitch and whilst many celebrated the Lionesses UEFA Euro win, conversations surrounding gender equality increased and were brought to the fore. Christian Aid picked up on this changing sentiment and has planned a reactive campaign to highlight gender injustice across the world. […]
A short film for SKYN by UltraSuperNew Tokyo hypnotises couples and introduces them to each other as strangers
SKYN condoms wanted to remind couples in a long-term relationship about the fresh and exciting feelings they had for each other when they first met, which often fades in time, especially when the relationship becomes long term. They also wanted to remind them, and encourage them to reflect on, why they are still together now, […]
Following the launch of MyMcDonald’s Rewards, one of the UK’s largest rewards programmes, McDonald’s and its agency partners have launched a multi-channel campaign, ‘More Rewarding McDonald’s Moments’. The campaign celebrates the arrival of the MyMcDonald’s Rewards, a loyalty programme that earns you one point for every penny you spend at McDonald’s, making every single McDonald’s […]
