April 2025 In regular Q&A sessions, Jenny Stanley, Managing Director at Appetite Creative explores the key challenges, trends and solutions facing experts from across the advertising and packaging industry. Asking five key questions per conversation, Jenny will look to learn more about her interviewee, their career, clients and give them a final word. This interview […]
iostudio, a woman-Veteran-owned small business with over 25 years of experience serving federal and state agencies, and Yes& Federal, a top-ranked full-service communications firm, have entered into an officially approved partnership under the U.S. Small Business Administration’s (SBA) Mentor-Protégé Program (MPP). This SBA-approved Mentor-Protégé Agreement enables the two firms to collaborate more closely on federal and […]
The professional network of over 50,000 brand marketers is bringing its unique event series to the UK and Europe Brand Innovators, the global community of over 50,000 senior brand marketers from Fortune 500 and other leading brands, has announced a major expansion into the UK and Europe, with 10 events scheduled for 2025, including the […]
Marrone will direct marketing for all divisions of the financial services company, leveraging his unique ability to transform storytelling, design and emerging tech into marketing that resonates Siebert Financial Corp. (NASDAQ: SIEB), has appointed marketing luminary and creative strategist, Stefano Marrone, as Chief Marketing Officer. In his new role, Marrone will direct marketing for all […]
TBA Worldwide, a collective of strategically aligned, data-fueled advertising agencies and specialty marketing firms—including Brandon, a boundary-pushing creative marketing agency redefining what it means to be results-obsessed—today announced that it has acquired SaleSurf Growth. The latter is a performance-driven Amazon marketing agency empowering direct-to-consumer brands to grow through strategic Amazon marketplace optimization. Founded in 2022 by Anthony […]
The Gettys Group, a global collective of hospitality experts, partnered with award-winning brand strategy and design firm Blurr Bureau to reimagine their brand identity for a new chapter. As The Gettys Group’s inaugural hire Ron Swidler assumed the role of CEO, this evolution needed to reflect both the company’s rich legacy and a bold vision for the future. […]
Contextual-first ad platform dramatically outperforms industry carbon benchmarks across programmatic and direct advertising GumGum, a contextual-first, global digital advertising platform, today announced its industry-leading carbon efficiency in digital advertising, achieving an overall impression intensity of just 0.48 grams of CO2e per impression—significantly outperforming the industry benchmark of 2.45 grams per impression, a score calculated as […]
Legends Soccer Group appoint star presenting duo Josh Denzel and Alex Aljoe to host Legends Ibiza this summer Legends Ibiza will see stars from the world of sport, music and entertainment competing in football, padel and golf events, alongside exclusive VIP parties and receptions, from June 2-5, 2025 Denzel and Aljoe will host daily shows […]
Integration unlocks real-time buying, dynamic targeting, and smarter campaign delivery across Elevision’s high-impact UAE and UK inventory Elevision, the UAE’s leading digital-out-of-home (DOOH) media company, has announced a new partnership with VIOOH, the leading premium global digital out of home (DOOH) supply-side platform. The integration will enable advertisers to programmatically access Elevision’s premium screen inventory […]
Collaborate Global, a fast-growing independent global experience agency, has announced the opening of Middle East headquarters in Riyadh, Saudi Arabia and international hub in Dubai, UAE. With over twenty years of international and local Middle East expertise, the Collaborate team offers the region a powerful blend of global quality, local knowledge. It has a strong […]