A new PR and content creation firm called Eleven Hundred Agency has launched on 3rd January 2018. The firm specialises in working with business to business clients in the technology and professional services industries and has been formed by PR industry veterans Claire Ayles and Mike King. Ayles and King each have more than 20 […]
Research and insights firm delineate has made three key appointments to lead the development of a suite of services and bespoke tools to help marketing and PR agencies recalibrate their approach to informed insights and expertly planned creative campaigns. Tracy “Tarcey” Hubbard joins as a senior director to build the custom research practice at delineate. […]
BBD Perfect Storm has been appointed by the Greater London Authority to create a campaign to let Londoners know what is being done to help tackle London’s housing crisis. Using the brand message ‘Building a London for Everyone’ to create an on-going conversation, the campaign focuses on real Londoners and brings their stories to the […]
Scotland’s largest PR and digital marketing agency, BIG Partnership, has boosted its team with the appointment of three experienced marketing specialists. Natalie Hilton joins BIG as a senior account manager in the Aberdeen office where she is responsible for delivering integrated strategies, with clients including Stewart Milne Group, KPMG, Oil and Gas Innovation Centre and […]
IO Integration, a leading provider of marketing and creative operations for the world’s top agencies and brands, announced it is now a Global Partner in the Workfront Partner Network. IO Integration (IOI) has been a Workfront partner in EMEA since June 2016 and this new extended partnership ensures the company’s North American team is now […]
IKEA UK & Ireland has consolidated its CRM and digital agency account into Omnicom. The appointment was made following a competitive pitch. Proximity London will lead the account, with support from content marketing specialist, Redwood and AMV BBDO’s social arm, XLab. By appointing a group that can bring together one single client-facing team of specialists, […]
Digital life insurance company Beagle Street (part of the BGL Group Limited), has appointed global media agency The Specialist Works (TSW) to handle its TV media planning and buying account worth over £12 million. Starting with immediate effect, TSW has been tasked with delivering a comprehensive media strategy to drive customer acquisition and drive exponential […]
Accenture has entered into an agreement to acquire Rothco, a full-service creative agency. Located in Dublin, Rothco will boost Accenture Ireland’s creative capabilities and those of Accenture Interactive as an experience agency in Europe. The acquisition is subject to regulatory approval by the relevant authorities and other customary closing conditions. Financial terms of the transaction were not […]
Manchester based creative consultancy Brandon makes a point of cutting out the bull in marketing, using language we all know and understand. So, in 2017 the team decided to turn this into a fun Christmas game to send out to those they work with, friends and family – with a good dose of Northern humour […]
Unlimited Group, the home of experts in the impact of art and science, have forgone the usual client Christmas cards and instead explored today’s attitudes to unsolicited direct marketing through its #giftofahello project – a recreation of a 1970s social experiment by sociologists Phillip Kunz and Michael Woolcott. The original behavioural test involved sending 578 […]