Experience, brand and engineering company Dare is putting a twist on the traditional Christmas this year with the launch of its interactive web app, SlayBell. Visitors to thisisxmas.com are encouraged to group together with friends and colleagues to form a handbell choir, using nothing but their phones. The experience ‘transforms’ your phone into a handbell […]
Customer agency LIDA, part of the M&C Saatchi Group, has created a range of Christmas cards celebrating milestones that share their anniversary with Christmas Day. As each of the events happened on the 25th December, from the crowning of William the Conqueror (1066) to the first sighting of Halley’s Comet (1682), their anniversary often slips by […]
DWA, a Merkle company, has announced that it has hired Rob Gold to serve as its UK Managing Director, based in London. Rob was most recently Managing Partner at Zenith UK, heading up the planning teams and clients at the Publicis agency. At DWA, Rob will be instrumental in providing strategic leadership and counsel to […]
Yonder Media and All Response Media (ARM) are working in partnership to deliver media strategy, planning and buying across multiple territories for smartphone manufacturer OnePlus, which last month launched its new flagship smartphone. Following a competitive three-way pitch, the agencies will be working together to develop and deliver media activity across the UK, EU, Nordics […]
WPP CEO Mark Read has recently announced a three-year plan for “radical evolution” of the company to deliver improved performance. Following that, two of the group’s own branding agencies, Superunion and Landor have collaborated to create the new identity which represents WPP as a creative transformation company that is dynamic, connected and organised around the […]
“Dearest Sarah. If you are reading this, I am dead,” begins Peter’s story as told within the macabre animated Christmas film from Anomaly and Unreasonable Studios. But all is not as it seems. When a family of Christmas trees chop Peter’s feet off, stand him in the corner of their living room, and decorate him in […]
Independent creative agency ZAK launched its Christmas campaign. The under 30s audience specialists have been inspired by their latest White Paper, ‘Decoding Youth Identity in the Social Age’, which identified that 16-24 year old social media users are beta testing their identities, iterating their way through life in a quest for the dopamine hit they experience through […]
Iris Amsterdam has taken the agency Christmas card format back to its roots by creating real cards for sale this festive season. Colin Lamberton, executive creative director, Iris Amsterdam says: “It’s that time of year when ad agencies try to outdo each other with wacky stunts, expensive digital builds and quirky products. We’ve been just […]
Whitbread, one of the UK’s largest hotel, restaurant and coffee shop operator, has appointed Milton Keynes based integrated marketing agency Clarity as its lead creative agency without going to pitch. Clarity, previously responsible for Whitbread brands TableTable and Whitbread Inns, will be adding Beefeater, Brewers Fayre, and Thyme to its portfolio. The agency has been tasked […]
Luxury skincare brand Philosophy has appointed DeVries Global to handle its UK press office and forthcoming brand campaigns. DeVries has been tasked with heightening brand awareness in the UK and bolstering Philosophy’s social media presence, with the agency also planning a directional shift to introduce the brand to a younger demographic. Philosophy, founded by Cristina […]