Adverty, the leading in-game advertising provider and multi-patent-holding creator of Metaverse-ready ad opportunities, announces exclusive partnership with Yazle
Adverty AB today unveils an exclusive partnership with Yazle – having signed an agreement that allows the digital agency to represent and sell Adverty’s full inventory in MENA exclusively. This will be on a managed service basis; thereby enabling advertisers in the region to grasp seamless and immersive, in-game advertising opportunities. The exclusive partnership between […]
Edgar will join with fellow 72andSunny colleague Caroline Grayson who will start as Managing Director for the New York office
VCCP Group, the global challenger network for challenger brands, has today announced two new super hires to strengthen its leadership team and catapult the network into further growth. Brett Edgar joins the agency as Chief Executive Officer, North America – the first North American CEO for VCCP in its 20 year history – and Caroline […]
Six senior promotions announced following agency merger success
Integrated marketing agency, Fiora based in Bristol and London, has announced the appointment of a new senior management team. The restructure will see changes across six senior roles within the company and the appointment of a new chief executive officer (CEO), managing director (MD) and creative director, amongst other roles. Fiora, which aims to deliver […]
St Luke’s has won the recent pitch held by Heathrow to fulfil the role of Lead Strategic Creative Agency. The final stage of the tender process involved four agencies and was supported by The Observatory International. St Luke’s will work across multiple areas of Heathrow: from Brand and Travel to Product & Services marketing, to help drive […]
Ex-Metro editor Kenny Campbell and agency award-winner Howard Bowden launch Pepshop media consultancy to help clients weather gathering economic storm Heavyweight duo with extensive client CV across Westminster, global brands and showbiz offering ‘big agency expertise without overheads’ Amid recession fears, founders say it is ‘vital to invest in value-for-money media expertise’, pledging ‘more pep […]
impact.com, the leading partnership management platform, announced today the appointment of Ning Wang, a seasoned executive with more than 20 years’ experience leading fast growing technology companies, to its Board of Directors. Wang is the CEO of Offensive Security, the leading cybersecurity training and certification company behind the industry gold standard OSCP certification and the […]
Visco Will Join the Creative Leadership Team of OpenX from WPP
Grey has announced the appointment of creative leader Laura Visco as Chief Creative Officer for global accounts. Visco will also join the creative leadership team of OpenX from WPP, the company’s bespoke new offering created for The Coca-Cola Company earlier this year. Visco joins from 72andSunny Amsterdam, where she was Executive Creative Director and has relocated to […]
Online value retail specialist Studio.co.uk has appointed MediaCom North as its exclusive media partner, vastly expanding the agency’s remit beyond AV media planning and buying to also include full digital delivery across PPC, SEO, Affiliates, Display, Paid Social and Data strategy. Studio.co.uk, which retails a wide variety of products from fashion to homeware and garden […]
OOLY, a whimsical arts, crafts, and school supply brand has tapped independent full-service agency 62ABOVE for global public relations programs, according to agency Founder and Chief Relationships Officer, Jon Bailey. The account was won through agency review. OOLY, www.ooly.com, is a woman-owned, San Diego-based company founded by CEO Carol Pankiw. Its mission is to provide fun, […]
MSQ owned agency tasked with an integrated brand-to-demand effort
CrowdStreet, the leading online commercial real estate investment platform has appointed The Gate to be their first agency of record to build awareness, trust and interest in their brand. The Gate will be responsible for growing CrowdStreet’s leadership position as the most trusted resource for alternative investing in the real estate sector and making it […]
