SMAKK’s Branding for AI-Powered Audo Platform Embodies the New Culture of Learning

<strong>SMAKK’s Branding for AI-Powered Audo Platform Embodies the New Culture of Learning</strong>

An evolving job market has resulted in a new, skills-focused culture of education, since typical paths like college are no longer a direct passport to securing work. Addressing these  challenges is Audo, who partnered with branding and marketing agency SMAKK to create a humanistic identity as meaningful as its mission – to bridge the gap […]

adam&eveDDB and Crisis make homelessness ‘Impossible to Ignore’ this Christmas

<strong>adam&eveDDB and Crisis make homelessness ‘Impossible to Ignore’ this Christmas</strong>

• Hyper-real, 4.3-metre-tall sculpture depicting homelessness unveiled today by charity Crisis at Kings Cross station • Sculpture by artist Sophie de Oliveria Barata, working with Creative Giants and adam&eveDDB, uses AI face mapping technology to combine facial features of seventeen real people who have experienced homelessness • Christmas fundraising campaign highlights that homelessness can’t be […]

Digital Citylights Equipped With AI-Based Software And Built-In Cameras Fighting The Dramatic Rise In Mental Health Issues   

Anxiety Meter can measure passers-by's anxiety with their permission. One-third of passers-by interacted with the ad 817 % longer than the DOOH average. The ones with the highest level of stress received a free preventive check-up.

Digital Citylights Equipped With AI-Based Software And Built-In Cameras Fighting The Dramatic Rise In Mental Health Issues   

Digital Citylights Equipped With AI-Based Software And Built-In Cameras Fighting The Dramatic Rise In Mental Health Issues   

Billboard listening to cold symptoms – Remind Swedes of KLM’s full refund offering

Billboard listening to cold symptoms – Remind Swedes of KLM’s full refund offering

After a successful campaign in March this year, summer trip sales went up by 70% in Sweden – KLM Royal Dutch Airlines together with creative agency partner M&C Saatchi Stockholm now follow up with a more high tech approach: The refund billboard. By detecting cold symptoms the billboard can effectively remind Swedes that for whatever reason, may it be a […]

Contrapunto BBDO creates Friend:DS, a new AI-powered contacts app capable of finding 99% compatibility

Contrapunto BBDO creates Friend:DS, a new AI-powered contacts app capable of finding 99% compatibility

Friend:DS is the first application with artificial intelligence that, thanks to its analysis of language and writing cadence, connects people with the same affinities. In a test, volunteers verified that the application was 99% effective. The application, developed by Glassworks, arose from a premise: one of the most popular ways of meeting people today is through applications, […]

Two Yorkshire agencies partner to launch innovative new AI data product to help businesses grow B2B sales

Ampli and Third Foundation join forces to launch first of its kind Artificial Intelligence solution for B2B sales growth

Two Yorkshire agencies partner to launch innovative new AI data product to help businesses grow B2B sales

Two agencies have brought together their expertise to develop an Artificial Intelligence (AI) product which could revolutionise the efficiency and success of business to business (B2B) sales processes.  In a year when growing sales is going to be more of a priority than ever, AI experts Third Foundation and specialist B2B sales growth agency Ampli […]

VCCP demonstrate the extreme lengths McLaren’s engineers went through to shed weight and add power to the new 765LT

VCCP demonstrate the extreme lengths McLaren’s engineers went through to shed weight and add power to the new 765LT

McLaren have launched a new campaign for the 765LT, the latest in the LT line of stripped back, raw and track ready McLaren supercars.  The campaign is the first produced in collaboration with VCCP who, since winning the competitive pitch last year, have been working to bring more of the brand’s heritage for technology, purpose […]