Robot Food rewrites the rules of indulgence with vegan cake brand Bells & Whistles

Robot Food rewrites the rules of indulgence with vegan cake brand Bells & Whistles

Established in 1946, Bells of Lazonby has been baking cakes for over 70 years. Far from traditional, it was the dedicated, purpose built first free-from bakery in the UK, which first begun supplying own label brands with free-from treats. When the bakery decided to create its own brand of indulgent cake slices, Bells approached Leeds-based […]

Italian Hand Gestures and Traditional Etchings Inspire Williams Murray Hamm’s Design for 21 Sid

Italian Hand Gestures and Traditional Etchings Inspire Williams Murray Hamm’s Design for 21 Sid

Brand strategy and design agency Williams Murray Hamm (WMH) has designed a visual identity for London-based coffee shop and bakery 21 Sid, which builds on the importance of hand gestures in Italian communication. 21 Sid, near London Fields in East London, is run by self-taught baker Laura Giovanna Lo Faro, who supplies baked goods to […]