Maglio also assumes the role of Cheil North America President, while continuing to serve as McKinney CEO Joe Maglio comes to digital creative agency Barbarian on the heels of a hot streak at the creative, media and influencer agency McKinney, where he will continue to serve as CEO. Over the past five years, Joe tripled […]
Now in its 16th year, this successful campaign has contributed to the more than 870,000 children and youth that have been adopted from the U.S. foster care system
The U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF), AdoptUSKids, and the Ad Council today launched a new series of public service advertisements (PSAs) that encourage prospective parents to consider adopting teens from foster care. The new PSAs, created pro bono by advertising agency Barbarian, highlight the importance of […]
Sidhu to drive agency creative vision, curate creative talent and build transformational creative work as the agency repositions itself under CEO Steven Moy’s leadership.
Barbarian, the digital creative agency backed by Cheil Worldwide, have announced the appointment of Resh Sidhu to Executive Creative Director, effective immediately. In her role, Sidhu will be responsible for driving transformational creative work that delivers business impact across all of the agency’s clients. She will serve as a member of the Barbarian leadership team, […]
The international campaign comes in response to the initial divestiture to voice Baker Hughes’ optimistic future, telling the “Who is Baker Hughes without GE?” story, as an independent energy company that’s redefining what’s possible through the power of engineering, science and data, and unmatched expertise of 100 years. The campaign positions Baker Hughes as an […]
Creative agency, Barbarian, announced the addition of Su Hyun Kim as Experience Creative Director, a newly-minted role at the agency. In this role, Kim will lead the experience design department, which focuses on digital products, platforms and systems work for brands like Samsung, JBL and Panasonic Avionics. She will develop Barbarian’s experience design offering for […]
Creative agency Barbarian, and middleware company, Solace, have collaborated to create a new campaign to raise awareness of the brand’s new product called PubSub+. The two 60-second spots are geared towards the Developer community, one that has its own set of rules and is very skeptical of everything, especially when it comes to marketing gimmicks and new developer tools. To reach this […]