For their 150th Anniversary, Heineken®, in partnership with LePub, unveils an unconventional creative campaign that celebrates all the ways people have misspelled, adapted and enjoyed their beer. Heineken® is turning 150. The perfect time to talk about a brand’s heritage and honour their history, no? Instead, Heineken® is marking this milestone with a global campaign that […]
Heineken® and Le Pub launch the latest iteration of its #workresponsibly initiative, less than a year after ‘The Closer’. In the new campaign, ‘The Office Cleaners’, the brand aims to help restore the work-life balance of workers by setting healthy boundaries at work so they can enjoy time with the ones who matter most. According to research by […]
Heineken® 0.0 Uses History To Tackle The Myth That Choosing A Non-Alcohol Drink Is The Unsociable Option, With New ‘Cheers With No Alcohol. Now You Can’ campaign