Award-winning sourdough crispbread brand, Peter’s Yard, has worked with B&B studio on a strategic repositioning and redesign as it seeks to drive growth and extend its brand into new eating occasions. Founded in 2008, Peter’s Yard is a Swedish-inspired UK bakery brand, crafting premium quality crackers, crispbreads and flatbreads from its 45-year-old sourdough starter, and fermenting each […]
Waterford, the Irish luxury crystal brand, has launched a new identity. Created by London based agency Identica, the rebrand amplifies the traditional craftsmanship and deeper complex cutting techniques Waterford employs. Reframing the brand as desirable and relevant to a younger audience, the overall result is an identity that shows elegance, the mastery of cutting and […]
One of the UK’s leading lubricant brands, KY Jelly, unveils its new look and feel under the brand name, Kynect, by strategic brand design consultancy, Brandon. Background and brief Although KY Jelly is often regarded as the generic term for lubricants, over time the brand had started to lose its relevance with consumers amidst increased […]
The rebrand follows Civica’s expanding role in digital transformation of public services WPP agencies Ogilvy and Coley Porter Bell joined forces to carry out the project
Brand design agency Coley Porter Bell and Ogilvy UK today unveiled their role in the rebranding of Civica, a global leader in software for public services. The updated brand positioning emphasises how Civica helps public sector organisations through smarter software. Covid-19 has accelerated the digital transformation of public services and increased demand for cloud-based solutions. Throughout 2020, Civica […]
Non-alcoholic aperitif Everleaf has undergone a strategic repositioning and redesign byB&B studio as it seeks to grow its presence in both the on-and off-trade and launch a range of new products under the Everleaf name. Building on the success of its initial SKU – a bittersweet aperitif that’s the perfect base for a traditional spritz – Everleaf’s new […]
The newly launched cannabinoid ingredient brand Creo has partnered with global consultancy Brandpie to develop a brand story, purpose, and visual identity. MaryLee Sachs, US CEO, Brandpie says: “For Creo, we’ve created a brand that breaks away from the ‘typical’ design and language you see within their industry. Through strategy, purpose, and visual identity, Creo […]
To reposition UserZoom‘s digital products, we introduced the software package UserZoom GO for their new design-led, rapid iterating audience; and maintained UserZoom as the flagship enterprise solution. We worked alongside the UserZoom product team to bring the software dashboards and experience in line with the new brand design language. We also applied the brand to […]
Making an impression in sports is paramount, and the popularity of personal branding within the industry has become prevalent in distinguishing sports men and women from the competition, many at the top of their game creating brand logos and visual identities that reflects who they are and their ambitions within the sport. Decorated Formula 3 […]
Mr B & Friends has created a new brand for Bristol Media as it relaunches to Bristol Creative Industries. The contemporary new name and identity better reflects the breadth and ambition of the creative sector in the region. Bristol Media started in 2005 and has successfully grown in membership and stature over thelast 15 years. […]
FutureBrand, a global brand transformation company, has partnered with leading technology platform, Mobvista, to reimagine its brand identity following a period of sustained innovation and business growth. Mobvista began life in 2013 as a mobile advertising platform but has since grown to become one of the world’s leading technology platforms, helping customers utilise advanced technologies […]