Captain Morgan is today launching its first ever pan-African campaign, ‘Spice On Africa’ and debuting a vibrant new pack design following the global launch of the Spice On campaign last year. The new high tempo TVC is set against Nigerian Afrobeats singer, songwriter Yemi Alade’s upbeat track ‘Baddie’ and is voiced by award-winning comedian Mpho Popps in South Africa and multi-talented music artist Barak Jacuzzi in Kenya. Yemi is a cultural force across Africa, and with […]
As part of a major brand overhaul, developed in collaboration with global agency Bulletproof, TENA underwent a taboo-busting repositioning exercise that shrugs off the outdated notion that incontinence should be embarrassing, or stop you living the life you want. Bulletproof were appointed to work with TENA in 2016. Essity approached Bulletproof to build a distinctive […]
Mondelez International partner with independent strategic brand design agency Bulletproof to revitalise the Cadbury Old Gold brand identity to regain its iconic status. Bulletproof was appointed to the project in April 2019. Bulletproof were tasked with modernising Old Gold with a new brand identity in order to reconnect with its audience and gain relevance with younger generations. What […]
The London office of global independent brand design agency, Bulletproof has created the packaging for a new limited edition range of Soapsmith London soaps launched to help support and encourage efforts for social distancing in the UK. ⠀⠀⠀⠀ Inspired by iconic London institutions, these new editions are a little stronger in scent, building on the current trend for […]
Award-winning London-based soap and body care brand, Soapsmith, has relaunched with contemporary new branding and packaging created by global independent brand design agency Bulletproof. Founded in 2012 by Samantha Jameson, Soapsmith has created a loyal cult following for its crafted and uniquely scented handmade soaps and body care products. Inspired by the character and vibrancy of […]
Cleaning products manufacturer, Challs International, has partnered with the London office of independent brand design agency, Bulletproof, to launch ALKIMI, an exciting new highly efficacious and non-toxic cleaning range, which is safe for the user and their environment. Within the household cleaning category, consumers faced a no-win situation: choose powerful cleaning products that get the […]
Independent, global brand design agency, Bulletproof is thrilled to announce that its New York studio has three new powerful additions to its creative force; Tony Connor, Dan Gladden and James Thompson. Executive Creative Director, Tony Connor, has moved across the pond to lead the New York creative team after playing a key role in shaping […]
Mondelēz International has worked with the London office of global brand design agency, Bulletproof, to revitalise the packaging for its Ritz snacking portfolio, as part of an overall relaunch of the iconic cracker brand. Bulletproof had already put the glitz back into Ritz back in 2013, when it created the pack design that placed the iconic […]
HEINEKEN has partnered with the London office of strategic brand design agency Bulletproof to reignite the soul of Cruzcampo, their iconic Spanish beer brand. The agency was appointed to the project in June 2016. Cruzcampo was founded in Seville in 1904 – the first brewer to be based in the south of Spain, established with […]
London-based cult bath and body brand, Soapsmith, is proud to announce that award-winning brand design agency Bulletproof has become a partner in Soapsmith Ltd. in a collaboration which will ensure the creativity of the brand continues to blossom, strengthened and supported by Bulletproof’s international branding and design expertise. Soapsmith creates the finest handcrafted soaps, bath […]