Bulletproof Partners With Essity To Liberate The Tena Masterbrand

Bulletproof Partners With Essity To Liberate The Tena Masterbrand

As part of a major brand overhaul, developed in collaboration with global agency Bulletproof, TENA underwent a taboo-busting repositioning exercise that shrugs off the outdated notion that incontinence should be embarrassing, or stop you living the life you want. Bulletproof were appointed to work with TENA in 2016. Essity approached Bulletproof to build a distinctive […]

Bulletproof rediscovers Old Gold’s sweet spot and revitalises the iconic Aussie chocolate brand

Bulletproof rediscovers Old Gold’s sweet spot and revitalises the iconic Aussie chocolate brand

Mondelez International partner with independent strategic brand design agency Bulletproof to revitalise the Cadbury Old Gold brand identity to regain its iconic status. Bulletproof was appointed to the project in April 2019.  Bulletproof were tasked with modernising Old Gold with a new brand identity in order to reconnect with its audience and gain relevance with younger generations. What […]

Soapsmith launches new range to promote social distancing

Soapsmith launches new range to promote social distancing

The London office of global independent brand design agency, Bulletproof has created the packaging for a new limited edition range of Soapsmith London soaps launched to help support and encourage efforts for social distancing in the UK. ⠀⠀⠀⠀ Inspired by iconic London institutions, these new editions are a little stronger in scent, building on the current trend for […]

Soapsmith relaunches with luxurious, new branding and packaging crafted by Bulletproof

Soapsmith relaunches with luxurious, new branding and packaging crafted by Bulletproof

Award-winning London-based soap and body care brand, Soapsmith, has relaunched with contemporary new branding and packaging created by global independent brand design agency Bulletproof. Founded in 2012 by Samantha Jameson, Soapsmith has created a loyal cult following for its crafted and uniquely scented handmade soaps and body care products. Inspired by the character and vibrancy of […]

Bulletproof harnesses the power of science and nature for exciting new cleaning range, ALKIMI

Bulletproof harnesses the power of science and nature   for exciting new cleaning range, ALKIMI

Cleaning products manufacturer, Challs International, has partnered with the London office of independent brand design agency, Bulletproof, to launch ALKIMI, an exciting new highly efficacious and non-toxic cleaning range, which is safe for the user and their environment.  Within the household cleaning category, consumers faced a no-win situation: choose powerful cleaning products that get the […]

Bulletproof bolsters New York senior creative team

Bulletproof bolsters New York senior creative team

Independent, global brand design agency, Bulletproof is thrilled to announce that its New York studio has three new powerful additions to its creative force; Tony Connor, Dan Gladden and James Thompson.  Executive Creative Director, Tony Connor, has moved across the pond to lead the New York creative team after playing a key role in shaping […]

A More Permissible Ritz Relaunches with Contemporary New Packaging by Bulletproof

A More Permissible Ritz Relaunches with Contemporary New Packaging by Bulletproof

Mondelēz International has worked with the London office of global brand design agency, Bulletproof, to revitalise the packaging for its Ritz snacking portfolio, as part of an overall relaunch of the iconic cracker brand. Bulletproof had already put the glitz back into Ritz back in 2013, when it created the pack design that placed the iconic […]

Soapsmith ensures sweet smell of success continues with Bulletproof partnership

Soapsmith ensures sweet smell of success continues with Bulletproof partnership

London-based cult bath and body brand, Soapsmith, is proud to announce that award-winning brand design agency Bulletproof has become a partner in Soapsmith Ltd. in a collaboration which will ensure the creativity of the brand continues to blossom, strengthened and supported by Bulletproof’s international branding and design expertise. Soapsmith creates the finest handcrafted soaps, bath […]

Bulletproof launches new Image&Motion offer headed up by creative force, Dan Healy

Bulletproof launches new Image&Motion offer headed up by creative force, Dan Healy

Independent, global brand design agency, Bulletproof, announced that industry-leading Image&Motion Director, Dan Healy, has joined their tribe to head up an exciting new offer. Dan brings with him an exciting blend of creativity, technical flair, experience and restless energy. Throughout his career he’s worked for many clients including Nokia, Shell, Unilever, Audi, and Reebok. While studying […]