UK creativity shines at Cannes Lions 2018 with new Department for International Trade campaign

UK creativity shines at Cannes Lions 2018 with new Department for International Trade campaign

The Department for International Trade is celebrating the success of the UK Creative Services sector at 2018’s Cannes Lions Festival of Creativity as it launches a new campaign from M&C Saatchi. The campaign playfully nods to the haul of silverware the UK is expected to bring home again this year, as it enlists the quintessential […]

Clear Channel unveils the first DOOH Christmas Gift Guide

Clear Channel unveils the first DOOH Christmas Gift Guide

Clear Channel has unveiled the first digital out of home (DOOH) Christmas Gift Guide, featuring gift ideas from a range of brands to inspire shoppers in the run up to the festive season. The campaign showcases products from six advertisers including Coty, Estee Lauder, NARS, Philips, Very and ViFit, and is currently running nationwide across […]

Twitter launches video content promotion tool – Twitter Amplify

Twitter launches video content promotion tool – Twitter Amplify

Twitter has revealed its latest marketing tool Twitter Amplify which allows media companies to promote small video clips, for example sports highlights, which are accompanied by a brief video ad as a pre- or post-roll. Launch partners for Twitter Amplify include the likes of Clear Channel, New York Magazine, VEVO, Warner Music, and VICE, as […]