Lewis Capaldi auctions his own pre-twisted, licked and dunked OREO cookies in new content push

Lewis Capaldi auctions his own pre-twisted, licked and dunked OREO cookies in new content push

OREO, one of the world’s favourite cookie, has teamed up with man-of-the-moment Lewis Capaldi for a quirky new content push which sees him twisting, licking and dunking a pack of OREO cookies, and auctioning it on eBay, to raise money for charity. The initiative was developed in partnership with creative agency ELVIS. As part of […]

Cadbury challenges the UK to vote between three new Limited-Edition Cadbury Dairy Milk bars

Cadbury challenges the UK to vote between three new Limited-Edition Cadbury Dairy Milk bars

Chocolate fans everywhere have been given the chance to try three limited edition Cadbury Dairy Milk bars, created by the three finalists of the Cadbury Inventor competition. Callum’s Cadbury Dairy Milk CHOCA-LATTE, Neelam’s Cadbury Dairy Milk SIMPLY THE ZEST, and Melanie’s Cadbury Dairy Milk THE RASPBERRY SHORTCAKE will be filling supermarket shelves across the UK […]

Elmwood creates new brand identity for innovative subscription-based Stirrd brand

Elmwood creates new brand identity for innovative subscription-based Stirrd brand

Stirrd, a premium online confectionery brand from The Serious Sweet Company, has launched with a brand proposition and identity created by Elmwood, one of the world’s most effective brand design consultancy.  The agency was responsible for naming, packaging, product proposition, structural pack design, website design, photography and art direction, and font creation for the challenger brand, which […]

Premium Volcanic Chocolate brand Firetree Launches at Taste of London with Branding by Leagas Delaney

Premium Volcanic Chocolate brand Firetree Launches at Taste of London with Branding by Leagas Delaney

 Firetree Chocolate, the startup chocolate brand, has launched its product range of vegan-friendly volcanic chocolate. Leagas Delaney worked collaboratively with the founders of Firetree to develop every element of the brand from the inception. They are also an investor and current shareholder in the business. The start-up Firetree received investment of almost £1m from The Foresight […]

Cadbury’s New Push Shows the Moments in Life When Experiencing a Lull Really Wouldn’t be a Good Idea

Cadbury’s New Push Shows the Moments in Life When Experiencing a Lull Really Wouldn’t be a Good Idea

There are certain moments in life when experiencing a lull really wouldn’t be a good idea. Cadbury’s latest campaign from VCCP showcases these moments, and positions Boost+ Protein as the answer to make sure that you don’t flounder at just the wrong time. The campaign builds on the afternoon lull platform that Cadbury established for […]

Nestlé Aero brings people together with experiential campaign to celebrate the launch of Aero Bliss

Nestlé Aero brings people together with experiential campaign to celebrate the launch of Aero Bliss

Premium confectionery brand Aero Bliss shares the indulgent pleasure of chocolate in an experiential out-of-home campaign which even dispenses its brand new velvety, whipped bubbles. Breaking this weekend at Westfield London (June 15) and running for two days on Saturday and Sunday (12-6pm), the campaign aims to create special moments by engaging people in an […]

B&B Studio Delivers New Brand Identity for Peppersmith

B&B Studio Delivers New Brand Identity for Peppersmith

Building on a long-standing agency-brand relationship, B&B Studio has created a fresh look and feel for Peppersmith, celebrating the natural ingredients and strong flavours of each product in the brand’s range of gum and mints. Since B&B created the original Peppersmith brand as a challenger to the mainstream gum category back in 2010, category and […]

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