Currys doubles down in humour to amplify their new brand platform “Beyond Techspectations”

Currys doubles down in humour to amplify their new brand platform “Beyond Techspectations”

Following the launch of the new brand platform “Beyond Techspectations” through a back-to-school campaign in August, Currys is taking humour to the next level in its latest set of brand films. Created by AMV BBDO, “Beyond Techspectations” aims to showcase how Currys consistently goes the extra mile to deliver the best expertise and tech knowledge […]

Currys showcases how its tech experts go above and beyond in new brand platform “Beyond Techspectations”

Currys showcases how its tech experts go above and beyond in new brand platform “Beyond Techspectations”

Set to take the brand to an exciting new place in communicating their tech expertise, Currys has announced the launch of a new brand platform called “Beyond Techspectations”. Created by AMV BBDO with media strategy developed by Spark Foundry, the aim of “Beyond Techspectations” is to show how Currys goes above and beyond in everything […]

No questions unanswered: Currys experts go to extreme lengths so customers can enjoy the best of the football

In new iteration, the colleagues travel to different locations across the globe to help answer customers’ questions

No questions unanswered: Currys experts go to extreme lengths so customers can enjoy the best of the football

Today, Currys, the UK’s leading tech retailer, launches a new chapter of the “No questions unanswered” brand platform introduced in August.  In this second iteration, Currys colleagues answer customers’ questions when choosing their new TV to watch the upcoming football on. Featuring Samsung, LG and Sony TVs, the ads show colleagues travelling the globe again […]

Currys’ billboards laden with old and broken tech devices promote Cash for Trash scheme

Activation created in partnership with AMV BBDO and Spark Foundry is happening in London, Leeds and Manchester

Currys’ billboards laden with old and broken tech devices promote Cash for Trash scheme

UK leading tech retailer, Currys, has devised a disruptive outdoor campaign with a special build full of old and broken tech. Created by AMV BBDO and Spark Foundry,  the innovative billboard launches the retailer’s Cash for Trash initiative. Interactive special build billboards have appeared in London, Leeds and Manchester full of old and broken tech […]

No questions unanswered: Currys experts go to extreme lengths for customers in new campaign

Virtual production has allowed Currys colleagues go global, all from a North London studio; Campaign was developed by AMV BBDO and Spark Foundry

No questions unanswered: Currys experts go to extreme lengths for customers in new campaign

Today, Currys, the UK’s leading tech retailer, introduced a new customer-focused brand platform with a series of ads that demonstrate colleagues’ expert knowledge and the lengths they will go to when there’s a tech question to answer.  The first three ads in the “No questions unanswered” campaign, created in partnership with AMV BBDO and Spark […]