Set to take the brand to an exciting new place in communicating their tech expertise, Currys has announced the launch of a new brand platform called “Beyond Techspectations”. Created by AMV BBDO with media strategy developed by Spark Foundry, the aim of “Beyond Techspectations” is to show how Currys goes above and beyond in everything […]
Created with AMV BBDO and Spark Foundry, new work tackles e-waste and promotes the retailer’s new trade-in initiative Old electronic appliances left languishing in cupboards in homes across the UK spring to life and take themselves to Currys to be traded in and recycled in a new campaign by AMV BBDO and Spark Foundry, designed […]
In new iteration, the colleagues travel to different locations across the globe to help answer customers’ questions
Today, Currys, the UK’s leading tech retailer, launches a new chapter of the “No questions unanswered” brand platform introduced in August. In this second iteration, Currys colleagues answer customers’ questions when choosing their new TV to watch the upcoming football on. Featuring Samsung, LG and Sony TVs, the ads show colleagues travelling the globe again […]
Activation created in partnership with AMV BBDO and Spark Foundry is happening in London, Leeds and Manchester
UK leading tech retailer, Currys, has devised a disruptive outdoor campaign with a special build full of old and broken tech. Created by AMV BBDO and Spark Foundry, the innovative billboard launches the retailer’s Cash for Trash initiative. Interactive special build billboards have appeared in London, Leeds and Manchester full of old and broken tech […]
Virtual production has allowed Currys colleagues go global, all from a North London studio; Campaign was developed by AMV BBDO and Spark Foundry
Today, Currys, the UK’s leading tech retailer, introduced a new customer-focused brand platform with a series of ads that demonstrate colleagues’ expert knowledge and the lengths they will go to when there’s a tech question to answer. The first three ads in the “No questions unanswered” campaign, created in partnership with AMV BBDO and Spark […]
Currys Launches First Campaign After Merging Its Four Brands