Affinity Petcare Appoint DUDE:London as Pan European Creative Agency

<strong>Affinity Petcare Appoint DUDE:London as Pan European Creative Agency</strong>

International company Affinity Petcare has awarded independent creative agency DUDE:London its creative account on a three-year contract following a competitive pitch process against Lola Mullenlowe and PS21. DUDE:London is an award winning independent creative agency known for their work with Trainline, PUMA and Campari. They will work on Natural Specialty Business Unit brands and are […]

Kenny the Cat Stars in eBay’s Ameowsing New TV Campaign

<strong>Kenny the Cat Stars in eBay’s Ameowsing New TV Campaign</strong>

The zany spot by DUDE continues the energetic ‘Inspired by an eBay Story’ platform with a non-linear cinematic approach to launch new, second-hand and refurbished eBay products Today, global online marketplace eBay launches ‘Director’s Cat’: an awareness campaign for its refurbished and second-hand products for the Italian market.It’s the next installation in the ‘Inspired by […]

Kraft Heinz Tackles Declining Birth Rate With Short Film about the Last Baby Ever Born in Italy

Kraft Heinz Tackles Declining Birth Rate With Short Film about the Last Baby <strong>Ever Born in Italy</strong>

Italy’s demographic crisis prompts baby food brand Plasmon to lobby for organisational and government reform for families Italy’s birth rate has declined every year since 2008 and in 2022 it fell below the 400,000 threshold: a drop of over 25% when compared with births in 2011 (546,607). As the third oldest country in the world, […]

eBay’s World of Passions

New TV campaign created by DUDE combines the passions of millions: football and film

eBay’s World of Passions

In the latest chapter in the creative platform ‘Inspired by an eBay Story’, ‘World of Passions’ transports us into the world of eBay customers’ passions. A world that unites the eBay community, where millions of people share millions of interests including football – to which the brand is already very close, with a number of […]