The Hurlingham Club hosted the 18th edition of The International Food and Beverage Creative Excellence Awards (The FAB Awards). Guests were treated to cocktails and a delectable three-course dinner followed by the ceremony itself, in which the award-winning design, creative and effective work was showcased to the audience, and the teams behind them presented with their […]
Mars, Incorporated are looking to address shifts in retail, eCommerce and consumer shopping with a new global marketing approach, following the retirement of long-standing CMO Bruce McColl. Chief customer officer Andrew Clarke has been promoted to the newly created role of chief marketing and customer officer, while chief marketing officer McColl will retire from the […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/03/Race-of-Two-Minds-6022.mp4[/KGVID] Weight Watchers and Saatchi & Saatchi London has launched an online film, ‘The Race of Two Minds’, which shows how a positive mental attitude can be a powerful force in helping people achieve success. Directed by Ed Morris, the film was shot as an experiment following a woman challenging herself to run […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/03/M_S_EASTER_40_SEC_01-21_12h39-720p_HD_MPEG_4.mp4[/KGVID] M&S has launched a new campaign for Easter showcasing its delicious range of chocolatey seasonal treats and innovative new Easter egg designs. The “Adventures in which came first” campaign, created by RKCR/Y&R, celebrates the chocolatey loveliness that is M&S at Easter, and plays on the age-old riddle – which came first the […]
Momentum is building towards a sugar tax. What does this mean for Britain’s sugary brands? Earlier in March 2016, the Health Secretary, Jeremy Hunt, stated unequivocally that the idea remains on the table. He was echoing a statement made by the Prime Minister in January, and advice issued by Public Health England in October. The […]
Online food ordering platform HungryHouse has announced the ten best takeaway restaurants in Britain. London’s Ambience, a homely and family-run restaurant serving mouthwatering Turkish style kebabs in trendy Wimbledon, has bagged the coveted top spot, including a national TV campaign. Winning restaurant Ambience, run by Tanser Ozdemir, managed to beat off stiff competition to come […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/02/MandS_Food_Valentines_Day_Dine_In_UK_TV_10sec_RKYMSFO531010_02_02_16.mp4[/KGVID] M&S has launched a new campaign to showcase its range of gourmet food and treats for the perfect romantic night in, including delicious steaks, heart-shaped handmade chocolates and pink champagne. The new ‘Adventures in Love’ campaign, created by RKCR/Y&R, encourages viewers to avail of Marks & Spencer’s Valentine’s Day Dine in for […]
Award-winning branding agency, Coley Porter Bell, has revamped the look and feel of the Tesco ‘Free From’ range. The work is set to roll out next week and aims to modernise the brand. Coley Porter Bell was tasked to create a design that communicates the message that the ‘Free From’ range is free from compromise. […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/01/HEALTH_40_CUT_12_12-16_18h33-720p_HD_MPEG_4.mp4[/KGVID] Marks & Spencer has launched its first campaign of the new year, this time focusing on its healthy food range, including exciting new food trends like spiralised vegetables, cauliflower rice, unusual grains and vibrant juices. The ‘Adventures in Wonderfood’ campaign, created by RKCR/Y&R, puts a vibrant, energetic spin on healthy eating, showing […]
Marks & Spencer is launching a through the line campaign to support its festive food range. Created by RKCR/Y&R, it features a series of films that continue with the ‘Adventures In’ theme and aim to make Christmas magical by highlighting the range of exciting food that M&S offers for every special Christmas occasion. The campaign […]