Macmillan Cancer Support is using artificial intelligence (AI) to drive sign ups to its ‘World’s Biggest Coffee Morning’ event on 27th September. The UK’s leading cancer support charity is working with technology platform Automated Creative for the second year in a row, with the aim of encouraging people to sign up to host their own […]
Wienerschnitzel, the world’s largest hot dog chain, announced today that the company has selected INNOCEAN USA as its Agency of Record to handle strategic, creative and media (planning and buying) responsibilities. INNOCEAN has been charged with the mission to change the perception of the hot dog, allowing Americans to learn the truth about the food they love. “After […]
Three new eateries and an all new retail experience are now open at the Warner Bros. Studio Tour London – The Making of Harry Potter in Leavesden, with design by retail specialist Lumsden Design. Having collaborated on retail projects since the tour first opened in 2012, this latest project sees commercial areas expanded and redeveloped […]
McDonald’s and Leo Burnett London have launched an integrated campaign entitled ‘Just Like McDonald’s’, which seeks to distance the brand from its fast food counterparts by comparing the quality of ingredients you’d find in high-end restaurants and supermarkets with those at McDonald’s. The campaign consists of two 40” films that playfully pose the question: how […]
One of the UK’s leading children’s cookery author, who has sold more than six million cookbooks worldwide, has undertaken a major packaging overhaul with OurDesignAgency to add further trust and credibility to the children’s chilled meals category. It is hoped the Annabel Karmel packaging refresh, along with updated recipes, will reinvigorate the category by creating […]
HARIBO Germany is launching a series of three new ads for Goldbears, Color-Rado and Phantasia confectionary, created by Quiet Storm. The first executions ‘Farmer’ and ‘Library’ launch on September the 2nd, to be followed by a third spot later this year. This is the latest instalment since the successful launch of the new Kids Voices […]
In a typical week almost 2.6 million people aged 65 and over speak to three or fewer people they know, with over 225,000 often going a week without speaking to anyone at all. New research revealed by Cadbury Dairy Milk and Age UK illustrates the impact of loneliness with over half a million of those […]
Pizza Hut Delivery and Iris have launched a new digital campaign. The campaign, entitled ‘Too good to be true, but true’ is the second installment of the successful ‘Now That’s Delivering’ brand platform created by Pizza Hut Delivery and Iris in January 2019. The campaign focuses on Pizza Hut Delivery’s amazing ‘£5 Favourites Menu’ which […]
Cup Noodles goes against its brother Nissin Lámen – known in Brazil as Miojo – in the new campaign “Cup Noodles is better than Miojo” created by Dentsu Brasil and produced by Fantástica Filmes +VFX. Unlike Miojo, Cup Noodles only needs hot water. This practicality is highlighted by the new communication pieces, which also reinforce […]
Jackdaw Design, an independent branding and packaging design company in London, has designed a new brand identity for Borough 22, an award-winning London bakery specialising in handmade gluten free vegan doughnuts. For the rebrand, Jackdaw Design has created a flexible visual language that takes inspiration from the doughnuts themselves. Lively spotty patterns inspired by the […]