Cossette Uses The Hand’s Lifeline in Poetic Film for Humanity & Inclusion

Cossette Uses The Hand’s Lifeline in Poetic Film for Humanity & Inclusion

Humanity & Inclusion (formerly Handicap International) and agency Cossette Montreal releases a new commercial ‘Lifeline’ that tells real-life stories of trauma and resilience of vulnerable populations facing conflict, disaster, poverty and exclusion. Filmed in refugee camps along the Thai-Burmese border, the launch campaign, directed by Olivier Staub and produced by Morrison, combines both live action […]

McCann Health and CARE unveil hard-hitting ad to highlight the price of negligence with prescription drugs

McCann Health and CARE unveil hard-hitting ad to highlight the price of negligence with prescription drugs

 Following frightening new statistics that reveal the increasing death toll as a result of over-dose from prescription medication, McCann Health created a confronting piece of video content ‘Pay the Price’, in partnership with non-profit organisation, CARE, Centre for Adolescent Research & Education, that exposes the cold hard reality of this unknown, but deadly killer. […]