Guide Dogs, the leading UK charity for people with sight loss has revamped its brand platform, and created a national campaign that launches tomorrow celebrating the wide range of services the charity offers. Developed by The Gate, the campaign “We Find the Way” showcases the broader range of services that Guide Dogs offer, beyond the […]
Medialab Group have been appointed as the new media agency for the charity Guide Dogs. The data-driven independent agency were successful after a three way competitive pitch process involving the incumbent agency. Medialab will work with Guide Dogs across all strategic planning, media investment and innovation across fundraising and brand activity going forward. Medialab will […]
The charity Guide Dogs is launching its latest DRTV advert to raise funds for its ‘Sponsor a Puppy’ campaign. Created by Proximity London, the activity aims to recruit new donors and increase the average gift by demonstrating the dramatic impact that a guide dog can have on someone’s life. Every single day 250 people […]