HeyHuman hires business director to drive creative neuroscience offering

Creative agency HeyHuman has announced the hire of Henry Moffett as business director.

HeyHuman hires business director to drive creative neuroscience offering

He will report directly to Neil Davidson and Liz Richardon, agency CEO and managing director/partner respectively. Moffett will drive business growth and awareness of HeyHuman’s in-house neuroscience testing, HeyLab; and its on-site creative capability, HeyStudio. This will all be in close collaboration with Aoife McGuinness, the agency’s expert neuroscience consultant.  Prior to HeyHuman, Moffett spent […]

Guinness and HeyHuman launch Pan-African ‘Guinness Night Football’ spectacle alongside sports legend

Guinness have teamed up with sports legend Rio Ferdinand for a new, Pan-African partnership.

Guinness and HeyHuman launch Pan-African ‘Guinness Night Football’ spectacle alongside sports legend

Guinness Night Football, taking place later this month in Lagos, is the culmination of Guinness and HeyHuman’s campaign across the continent thus far. Two hand-picked five-a-side teams, comprising consumers and African music celebrities, will play the beautiful game in the dark, covered in fluorescent neon lights, in an aircraft hangar – all compèred by Ferdinand. […]

SlimFast UK teams up with HeyHuman to launch Kelly Brook TV ‘Works for Me’ campaigns

SlimFast UK teams up with HeyHuman to launch Kelly Brook TV ‘Works for Me’ campaigns

Behavioural communications agency HeyHuman is launching two new campaigns fronted by Kelly Brook to promote SlimFast UK’s range of meal replacement shakes, bars and snacks.  The ‘Works for me’ brand ads are designed to reinforce the brand’s effective, doable weight loss proposition by showing how SlimFast seamlessly fits into busy, everyday lives to drive brand […]

The Independent launches subscription-driven campaign ahead of ‘The People’s Vote Let us Be Heard March’

The Independent launches subscription-driven campaign ahead of ‘The People’s Vote Let us Be Heard March’

The Independent is launching a subscription-driving campaign, focused on championing the need for reliable, agenda-free journalism at a time of great political uncertainty. The campaign, delivered by behavioural communications agency HeyHuman, will culminate at The People’s Vote Let Us Be Heard March, where thousands are set to take to the streets to demand a second […]

New and distinctively smooth – HeyHuman launches Diageo’s Guinness Smooth across Africa

New and distinctively smooth – HeyHuman launches Diageo’s Guinness Smooth across Africa

Behavioural communications agency HeyHuman is launching the first pan-African Guinness Innovation campaign to support Guinness Smooth, a refreshing new variant. The campaign will run across five markets and is designed to address the perception of Guinness and recruit younger and female consumers into the stout category. HeyHuman was involved in developing the brand and campaign […]

SEA LIFE Trust & HeyHuman unveil series of immersive installations to promote their first conservation project

SEA LIFE Trust & HeyHuman unveil series of immersive installations to promote their first conservation project

Behavioural communications agency HeyHuman has unveiled a series of immersive installations to promote the SEA LIFE Trust’s (SEA LIFE’s partner charity) world-first beluga whale conservation project, giving visitors the opportunity to step through the glass into their underwater world and get to know the belugas. The installations are live in fifteen different centres across six […]

Research unveiled at SXSW reveals that the secret to effective creative lies in low cognitive load

Research unveiled at SXSW reveals that the secret to effective creative lies in low cognitive load

Behavioural communications agency HeyHuman has unveiled neuroscience evidence revealing that ads with a low cognitive load – the mental effort required to process information  – actually generate the highest levels of brand recall. The study, launched at SXSW, found that even ads with high levels of engagement can generate negative motivation and low recall levels if the […]

HeyHuman bolsters senior team with appointment of new executive planning director

HeyHuman bolsters senior team with appointment of new executive planning director

Behavioural communications agency HeyHuman has added more strategic firepower to its team with the appointment of John Frood as executive planning director.  Frood’s remit is to inspire creative bravery across the agency and to ensure it lives and breathes its unique neuromarketing proposition to create more connective content. Frood will work closely with HeyHuman’s dedicated […]

Green and Black’s Brings Decadence to the UK in New Experiential Campaign

Green and Black’s Brings Decadence to the UK in New Experiential Campaign

Behavioural communications agency HeyHuman is launching a UK-wide sampling campaign for Green and Black’s to promote the brand’s recently introduced range of luxury, bite-sized chocolates, ‘Velvet Fruit’. The sampling campaign will invite consumers across the country to taste the smooth and fruity dark chocolates from the comfort of a velvet tasting chair, where they will […]

Heath & Heather Launches Multi-Channel ‘Me to the Power of Tea’ Campaign

Heath & Heather Launches Multi-Channel ‘Me to the Power of Tea’ Campaign

Heath & Heather, a leading supplier of herbal teas and infusions has announced the second phase of its bold new multi-channel campaign, Me to the Power of Tea. The biggest marketing campaign to date launches in conjunction with the brand’s latest expansion into Tesco supermarkets nationwide. This listing follows Heath & Heather’s recent distribution gains […]

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