BMB partners with the LTA to launch “The Tennisables” to get the next generation of kids playing tennis

BMB partners with the LTA to launch “The Tennisables” to get the next generation of kids playing tennis

First brand campaign by creative agency BMB for LTA Youth since appointed in January 2023 LTA, the national governing body of tennis in Great Britain, unveils its new integrated advertising and branded content campaign to inspire more children aged 4-11 years old to play tennis. British professional tennis players, Emma Raducanu MBE, and Jack Draper, […]

The Lawn Tennis Association and Lexus announce new partnership

The Lawn Tennis Association and Lexus announce new partnership

The Lawn Tennis Association (LTA) and Lexus have announced a major new partnership which sees the prestige car brand becoming the Official Performance Partner and Official Automotive Partner of the LTA. The multi-year deal provides Lexus with naming rights across key LTA performance areas, at all levels of the professional player pathway, from junior domestic […]

LTA appoints BMB as lead creative partner in mission to get more kids playing tennis

<strong>LTA appoints BMB as lead creative partner in mission to get more kids playing tennis</strong>

The LTA , the national governing body of tennis, has appointed creative agency BMB as their lead creative partner for LTA Youth. The agency will support their mission to get more kids playing tennis.  As the UK’s governing body for the sport, the LTA’s vision is ‘Tennis opened up’. Its mission is to grow the sport by making it relevant, accessible, welcoming […]

LTA encourages tennis players to showcase their design flair with Mark Your Ball as part of #PlayYourWay

• The LTA has teamed up with emerging artist Marcus Method to bring the spirit of its latest #PlayYourWay initiative to life • URL Link: https://www.lta.org.uk/mark-your-ball-announcement

LTA encourages tennis players to showcase their design flair with Mark Your Ball as part of #PlayYourWay

The LTA is partnering with Marcus Method, a Sheffield based visual artist and designer, for the Mark Your Ball project which sees the LTA encourage new and old players to express themselves and celebrate their individualism by personalising tennis balls. As restrictions eased tennis was one of the first sports the nation could play, and […]

Nature Valley Encourages the UK to Go Outdoors and Pick up their Tennis Rackets

Nature Valley Encourages the UK to Go Outdoors and Pick up their Tennis Rackets

Nature Valley has launched their first integrated tennis campaign to leverage its position as the Official Snack Bar of the Lawn Tennis Association (LTA) and demonstrate its commitment to British Tennis “The Court is Yours” campaign, created by London-based agency Space, aims to encourage greater participation at grassroots level whilst capitalising upon the recent revival […]