VIOOH expands programmatic DOOH reach across Brazil’s major cities with We OOH partnership

VIOOH expands programmatic DOOH reach across Brazil’s major cities with We OOH partnership

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with We OOH, a leading DOOH media operator specializing in iconic large-format digital billboards in Brazil, expanding programmatic access to premium digital inventory across major cities and regional areas. The partnership delivers access to 320 digital screens generating […]

ICONIC BEER MAKER, FULLER’S, EXPANDS THE PRIDE FAMILY BY LAUNCHING BRAND NEW PRIDE LAGER WITH RUGBY LEGEND AND TV PERSONALITY, JOE MARLER

ICONIC BEER MAKER, FULLER’S, EXPANDS THE PRIDE FAMILY BY LAUNCHING BRAND NEW PRIDE LAGER WITH RUGBY LEGEND AND TV PERSONALITY, JOE MARLER

England International, Premiership champion, TV Personality and Podcaster, Joe Marler, is teaming up with Fuller’s Brewery as Brand Ambassador for Fuller’s London Pride ale and new Fuller’s Pride Lager, to build on the brand’s heritage with British rugby for 2026. Joe Marler will be the face of both beers, brewed at the iconic Chiswick based, […]

Aktion Baum and FRASER launch “The Missing Part”, a new campaign for the Tree Day in Germany

Aktion Baum and FRASER launch “The Missing Part”, a new campaign for the Tree Day in Germany

Aktion Baum, in partnership with Berlin-based creative agency FRASER GmbH, today announces the launch of The Missing Part, a new awareness and fundraising campaign timed to coincide with Tag des Baumes (Tree Day) 2026. The campaign confronts audiences across Germany with a disarmingly simple question: do you notice what’s missing? Walk through any German forest […]

Night Shift: A Beauty Editorial Created by SpecialGuestX in Collaboration With Estevez & Belloso That Brings Generative AI Directly Onto the Shooting Set

Night Shift: A Beauty Editorial Created by SpecialGuestX in Collaboration With Estevez & Belloso That Brings Generative AI Directly Onto the Shooting Set

Created by SpecialGuestX, Night Shift is a beauty editorial that brings generative AI directly onto the shooting set, not as a post-production tool, but as a collaborative creative instrument working alongside photographers Estevez & Belloso, models, and beauty artists in real time, allowing for true co-creation between human artistry and machine imagination. Night Shift portrays the eerie beauty trends that will define 2026, in […]

BBH launches work to support Tesco’s ‘giant’ move doubling its Free Fruit & Veg for Schools programme

BBH launches work to support Tesco’s ‘giant’ move doubling its Free Fruit & Veg for Schools programme

The campaign lands as Tesco doubles the size of its Free Fruit & Veg for Schools’ programme. Tesco has unveiled a new marketing campaign as it announces that it is doubling its  Free Fruit & Veg for Schools programme from September, increasing participation from 500 to over 1,000 schools, with the aim to double the programme again the following year. The […]

T&P Captures the Magic of Childhood Journeys, Reimagining the Toyota RAV4 as a Member of the Family.

T&P Captures the Magic of Childhood Journeys, Reimagining the Toyota RAV4 as a Member of the Family.

T&P has unveiled a new integrated campaign for the All-New Toyota RAV4, “Imagine the Possibilities”, which brings to life the emotional relationship between children and the family car through the power of a liftle girl’s imagination –extending the magic from the screen to the showroom floor. The Concept: Reimagining the Car as a Family Protector […]

AIR+ATOMO Announces Expansion to Meet Global Demand for Content Production

AIR+ATOMO Announces Expansion to Meet Global Demand for Content Production

Brazilian studio unifies AI, audiovisual production, VFX, and CGI to deliver scalable, end-to-end creative solutions. Brazilian production studio AIR+ATOMO has launched a new operating model and secured U.S. investment to scale its production capabilities, responding to growing demand from global brands for technology-driven creative content. AIR+ATOMO – which already works with a roster of international and […]

Unapologetically Indulgent: Extrême Redefines Ice Cream Moments

Unapologetically Indulgent: Extrême Redefines Ice Cream Moments

Created by Clutch Agency and directed by WAAAW through HAMLET, “The Irresistible Cone” celebrates the spontaneous joy of ice cream Ice cream brand Extrême launch a new campaign based around the core belief that ice cream should be a spontaneous, immediate pleasure. Created by creative agency Clutch and directed by WAAAW through HAMLET, the campaign […]

Diet Coke Makes Its Runway Debut with 20th Century Studios’ The Devil Wears Prada 2

Diet Coke Makes Its Runway Debut with 20th Century Studios’ The Devil Wears Prada 2

Fan-focused experiences celebrate the highly anticipated sequel’s iconic style and energy The fashion world is abuzz, and The Coca-Cola Company is ready to make a statement. Diet Coke is joining The Devil Wears Prada 2, in cinemas May 1st, as an integrated beverage brand, placing one of Coca-Cola’s most iconic names at the center of one of the year’s most anticipated cultural moments. The brand will launch a fan-focused campaign designed to engage […]

Swedish snack brand OLW built a luxury hotel Cheez Doodles

Swedish snack brand OLW built a luxury hotel Cheez Doodles

Swedish snack brand OLW Cheez and Stockholm independent agency Kid have pulled off one of the more unexpected brand activations of the spring: a fully operational boutique hotel, located at the upscale address Stureplan 19 in central Stockholm, where the only guests are bags of cheez doodles. The concept, called Bågtique Hôtel (a portmanteau of ostbåge, the Swedish […]