Korean Air Takes Flight With Major Rebrand by Lippincott

Korean Air Takes Flight With Major Rebrand by Lippincott

Korean Air is ready for take-off with a modern new look designed by global brand, experience and marketing consultancy Lippincott, elevating the national carrier to a premium international airline and expanding Seoul’s role as a global aviation hub. It is the first brand refresh since 1984 and only the second in the airline’s 55-year history. […]

TIM Telecom distributes pin that block lost phones during music festivals and Carnival in Brazil

TIM Telecom distributes pin that block lost phones during music festivals and Carnival in Brazil

TIM Block Pin connects to smartphones through an app and remotely locks the device, providing an extra layer of protection for revelers on the streets TIM, one of the largest telecom operators in Brazil, leveraged its presence at one of the country’s largest music festivals, which attracts over 40,000 people, to launch a technological innovation […]

Favor Goes for Gold to Announce Its New Membership Program

Favor Goes for Gold to Announce Its New Membership Program

Texas’ homegrown delivery app unveils a cinematic film and limited-edition Golden Goods collection to promote Favor Gold. Favor Delivery, the only delivery app by and for Texans, is making a bold play for its most loyal customers with the launch of Favor Gold—a new monthly subscription program offering $0 delivery fees, exclusive savings on H-E-B […]

New social campaign connects football fans and players with nature

New social campaign connects football fans and players with nature

Research shows that the UK ranks lowest in Europe in terms of connectedness to nature. A new social-first campaign, launching today, aims to tackle this issue by bringing amateur footballers and fans closer to nature. Derby-based foraging expert Jamie Quince-Starkey (Down to Earth Regen) and former England U21 captain and current Sheffield United midfielder Tom Davies visited players from Field Lane Football Club to show […]

Uber for Business launches OOH campaign at London City Airport to target business travellers

Uber for Business launches OOH campaign at London City Airport to target business travellers

Ground transport provider Uber for Business has launched a dynamic out-of-home (OOH) advertising campaign at London City Airport, designed to engage business travellers as they arrive in the capital. The campaign features a mix of static and animated digital displays across the airport. These adverts aim to raise awareness of how Uber for Business streamlines corporate […]

Lucozade and Jude Bellingham launch new collaborative drink – Ice Kick – with social-first campaign from We Are Social Sport

Lucozade and Jude Bellingham launch new collaborative drink – Ice Kick – with social-first campaign from We Are Social Sport

Suntory-owned drinks brand Lucozade has launched its latest Lucozade Sport drink, Ice Kick, in collaboration with football icon Jude Bellingham. The launch campaign has been led by Lucozade’s UK social media agency We Are Social Sport, the sports division of socially-led creative agency We Are Social. View this post on Instagram A post shared by […]

WHOLE EARTH APPOINTS ST LUKE’S AS ITS LEAD CREATIVE AGENCY

WHOLE EARTH APPOINTS ST LUKE’S AS ITS LEAD CREATIVE AGENCY

Whole Earth Foods is delighted to announce it has appointed St Luke’s as its lead creative agency without a pitch. Whole Earth’s owners KP Snacks handled an internal review of requirements, which led to the appointment of the agency. St Luke’s remit for Whole Earth will include brand strategy development and creation of all ATL and digital communications for the Whole […]

VeSync’s Etekcity Appoints TBA Worldwide’s Joybyte As Lead Influencer-marketing Agency

VeSync’s Etekcity Appoints TBA Worldwide’s Joybyte As Lead Influencer-marketing Agency

VeSync, a leading producer of smart-home products, today announced that it has appointed Joybyte as the lead influencer-marketing agency for one of its consumer brands, Etekcity. The appointment is noteworthy and timely as it marks a growing extension of Joybyte’s partnership with VeSync. The agency has been working with VeSync on several brands in its consumer portfolio—namely Levoit, Consori and Pawsync —since last […]

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