TBWA\RAAD Named The Most Innovative Company In Advertising Of 2022 by Fast Company Middle East.

TBWA\RAAD Named The Most Innovative Company In Advertising Of 2022 by Fast Company Middle East.

TBWA\RAAD has been named to Fast Company Middle East‘s prestigious annual list of the Most Innovative Companies in the Middle East for 2022, ranking number one in the Advertising sector. The list honors groundbreaking businesses that are making profound impact on both industry and culture, ultimately thriving in today’s ever-changing world. This year’s Most Innovative […]

Accenture Interactive hires TJ Lightwala from WPP

Accenture Interactive hires TJ Lightwala from WPP

Accenture Interactive is appointing TJ Lightwala, who starts on October 17 as the Experience Services Lead for Accenture Interactive in the Middle East. In this role, she is responsible for growing the end-to-end experience services business to transform our client’s businesses using data-driven, innovative and transparent solutions. With nearly two decades of industry experience spanning the […]

Now your own DNA can help you select the colour of your new Nissan Altima in the Middle East

Now your own DNA can help you select the colour of your new Nissan Altima in the Middle East

From the exploration of ancestry, genealogy, and paternity to food intolerance, anti-aging and wellness profiling, there is a long list of different DNA diagnostics at your fingertips. But, did you know that the information encoded in your DNA can now help you to discover something as personal as your genetic colour? That’s the idea behind […]

Crowd creates an award-winning website for luxury property developer Eagle Hills

Crowd creates an award-winning website for luxury property developer Eagle Hills

Based in the heart of the Middle Eastern region, luxury property developer Eagle Hills has partnered with independent global creative agency Crowd to transform its website to a more SEO and user-friendly digital platform. Eagle Hills asked Crowd to develop a fully content managed solution that provides the best usability for users to navigate, explore and register their interests. […]

We Are Social acquires Socialize, the Middle East’s largest social media agency

We Are Social acquires Socialize, the Middle East’s largest social media agency

We Are Social, the global socially-led creative agency network, has acquired a majority stake in Socialize, the Middle East’s largest independent social media agency. The move, which is subject to regulatory approval, is We Are Social’s first acquisition, and extends its network to the Middle East and North Africa (MENA) for the first time. We […]

Brilliant Basics hires WPP’s Richard Hartley to launch Innovation Labs in London and Berlin

Brilliant Basics hires WPP’s Richard Hartley to launch Innovation Labs in London and Berlin

Brilliant Basics – Infosys’ customer-centric digital transformation studio – has hired digital pioneer Richard Hartley to launch a network of innovation labs as part of a major expansion across Europe and Middle East. Hartley, a former senior emerging technologist at WPP’s Wunderman and Jaguar Land Rover’s Spark 44, will be Brilliant Basics’ first Head of […]