Nature Valley supports Gone Wild Festival 2022 with integrated campaign
Nature Valley supports Gone Wild Festival 2022 with integrated campaign
Nature Valley urges UK to ‘Grab More Morning’ with social campaign
Bar, snack and granola brand Nature Valley is urging the UK to Grab More Morning as spring unfolds, with an integrated campaign developed by creative agency Space. The activity supports the launch of Nature Valley’s new Protein Soft Bakes, running throughout April with Social and Influencer marketing, capped off with the chance to win a £4,000 UK staycation. […]
Nature Valley inspires UK to #visitnature with Tripadvisor
Creative agency Space has developed a campaign for Nature Valley that sees the UK’s #2 cereal bar brand teaming up with Tripadvisor, the world’s largest travel platform, to encourage Brits to explore some of the UK’s most beautiful nature spots, in a new £1.8 million #visitnature campaign. Nature Valley #visitnature – Competition from Space on Vimeo. Nature […]
Nature Valley and Space launch £1.7m ‘The Court Is Yours’ campaign
Nature Valley has launched its latest iteration of “The Court is Yours” campaign, developed by creative agency Space, to encourage greater participation and accessibility in grassroots level tennis. Now in its third year, the ambition for 2019 is to bring all the great benefits of tennis to life by making it more relevant than ever […]
Nature Valley and Space are set to bring a taste of nature to the Nitto ATP Finals
At 2018’s Nitto ATP Finals (11th-18th November), creative agency Space is launching an integrated social and experiential campaign promoting Nature Valley’s recently introduced ‘Nut Butter Cups’ and ‘Nut Butter Cocoa Hazelnut Biscuits’. The activation is set to bring the spirit of the great outdoors into one of the world’s biggest indoor arenas. Visitors to the […]
General Mills Announces Significant Growth Across its Snacking Division
General Mills is launching new lines across both its Fibre One and Nature Valley portfolios, as it reveals its snacking division has grown +35.4% and household penetration has grown +12.1 percentage points to 25.3% – equating to the size of London. Cake Bars will be added to Fibre One’s guilt-free snacking range in two flavours: […]
General Mills bolsters marketing team with appointment of Mark Brown as Marketing Director
General Mills, the owner of some of the UK’s best loved food brands, including Nature Valley, Häagen-Dazs and Petits-Filous, has announced the appointment of Mark Brown as its Marketing Director for northern Europe. The appointment comes as former Marketing Director, Richard Williams, moves to France to take up a position of Business Unit Director for […]
Nature Valley Serves up its Biggest Ever Grassroots Tennis Campaign
For the second year running, Nature Valley, the official snack bar of the Lawn Tennis Association (LTA), has teamed up with creative agency Space for ‘The Court is Yours’ campaign, to call on the British public to pick up a racket and get playing. Designed to encourage people of all ages and abilities to get out […]
Nature Valley Pays Tribute to ‘Battle of the Sexes’ to Drive Tennis For Everyone with Westfield Activation
To celebrate the inclusivity of tennis and as part of Nature Valley’s commitment to driving participation in tennis in Britain, the cereal bar brand and official partner of British Tennis, created a full size tennis court in Westfield Shopping Centre, Shepherd’s Bush, and invited tennis champions, celebrities, social media influencers, and the general public, to […]
Nature Valley Encourages the UK to Go Outdoors and Pick up their Tennis Rackets
Nature Valley has launched their first integrated tennis campaign to leverage its position as the Official Snack Bar of the Lawn Tennis Association (LTA) and demonstrate its commitment to British Tennis “The Court is Yours” campaign, created by London-based agency Space, aims to encourage greater participation at grassroots level whilst capitalising upon the recent revival […]