Global mobile data management software firm Mobolize has appointed MWWPR to handle its trade, corporate, thought leadership and social communications across key European territories. The campaign attempts to gain mobile operator and mobile virtual network operator (MVNO) customers across the region. Mobolize’s suite of on-device software is deployed on millions of Android and iOS smartphones […]
Following a competitive pitch, Red Badger has won a News UK contract to redesign and enhance the popular Sun Savers app. The Red Badger team has been tasked with improving usability as well as enabling new customer-centric features for the app. Red Badger started product development in July 2018 with a view to go live […]
Isobar India, the digital agency from Dentsu Aegis Network, has bagged the digital mandate for Marks & Spencer (M&S). M&S is an iconic British retailer that offers fashionable and high-quality apparel and accessories across India. The agency won the account following a multi-agency pitch and will now manage it from its Delhi office. Commenting on […]
Opel will soon have a new agency: as of January 1, 2019, McCann will be the European creative agency of the German carmaker. “We are looking forward to working with McCann”, says Tobias Gubitz, Director Brand Strategy and Marketing Communications at Opel/Vauxhall. “Our new partner has a European network of top creatives. The decision also […]
Manchester based IF Agency has been appointed by PZ Cussons to develop a brand campaign for baby food brand Rafferty’s Garden, specifically for the Asian market, including China, Hong Kong, Singapore and Indonesia. The appointment is part of PZ Cussons strategy for expansion in the food and nutrition category in Asia; with their premium Australian […]
Riya Travels, the travel expert, has assigned its digital duties to Fruitbowl Digital Media Pvt. Ltd. As part of the digital mandate, the multi-service digital agency will be responsible for digital strategy and content. Established in 1980, Riya Travels has been providing world-class travel solutions and the best service in the industry with over 60 […]
Ogilvy UK has been appointed by the MOBO Organisation to handle brand development and strategy across the awards as well as its other entities as it ushers in an unprecedented new era celebrating creative trailblazers, supporting entrepreneurial talent, honouring excellence in film and supporting social causes. The MOBO Awards – started in 1996 – has […]
Integrated advertising and marketing agency bigdog, announced that it has been appointed by leading international garden care company, Evergreen Garden Care, to develop communications across their portfolio of brands through key markets in 2019 and beyond. The appointment follows a competitive pitch. bigdog will work with Evergreen Garden Care across market-leading brands like Miracle-Gro, Fertiligène, Substral, and Roundup through markets in Europe and […]
As its 20th anniversary year approaches, Affordable Art Fair has appointed Kallaway to handle the PR for its UK fairs and eCommerce channel, following a competitive four-way pitch. Kallaway’s brief is to increase attendance and sales to the spring and autumn fairs in Battersea as well as Hampstead and Bristol. The remit includes supporting an increase in […]
Following a three-month competitive pitch, one of the largest bus operators in the UK, First Bus, part of FirstGroup PLC has appointed digital agency Delete to lead a programme of customer experience (CX) website transformation. The appointment comes as part of a wider strategic commitment by First Bus to improve customer experience across their services, […]