Nosy Launches New Future Facing Website

Nosy Launches New Future Facing Website

Clean air filter specialist Nosy launches a new website on 18th March as part of a wider rebrand, in partnership with creative technology studio Appetite Creative. “We worked with Nosy to refresh their website, a very relevant company for life during a global pandemic. They refer to themselves as the ‘nose version of sunglasses or […]

ODA brings joy to life with dementia rebranding Active Minds as Relish

ODA brings joy to life with dementia rebranding Active Minds as Relish

Branding agency ODA has rebranded Active Minds, as Relish, the dementia wellbeing brand. The rebrand challenges the current dementia narrative of loss and its narrow focus on memory with a new proposition: ‘bringing joy to life with dementia’. The new platform will help the company realise it’s ambition to become a world-leading dementia wellbeing brand. There are approximately 850,000 […]

LYONS COFFEE Has A REBRAND by Distil Studio

LYONS COFFEE Has A REBRAND by Distil Studio

With a successful 2020 launch into major supermarkets, Distil Studio were behind the rebrand of Lyons Coffee for UCC, marking the beginning of a perky new era for the brand.  Neil Hedger, Creative Partner: “As part of the rebrand, we transformed a set of existing numbered blends into brand new names, designed to celebrate over 120 years of heritage. […]

Discover New Asia: Design Bridge Shanghai reinvents hotel chain JEN by Shangri-La for a new generation of travellers

As the travel and tourism industry in China and the rest of Asia continues to re-open for business, this dynamic hotel rebrand captures the true vibrancy of New Asia. An innovative dual-language logo builds in inclusivity for both Chinese and English-speaking travellers.

Discover New Asia: Design Bridge Shanghai reinvents hotel chain JEN by Shangri-La for a new generation of travellers

Design Bridge Shanghai announce details of the Studio’s work rebranding JEN: the Shangri-La Group’s chain of upscale hotels aimed at sophisticated urban travellers. Design Bridge & JEN by Shangri-La from Design Bridge on Vimeo. The dynamic rebrand draws inspiration from Asia’s vibrant and progressive cityscapes, inviting curious explorers to discover new Asia. Completed before the […]

Waterford partners with Identica to create new identity celebrating centuries of craftsmanship.

Waterford partners with Identica to create new identity celebrating centuries of craftsmanship.

Waterford, the Irish luxury crystal brand, has launched a new identity. Created by London based agency Identica, the rebrand amplifies the traditional craftsmanship and deeper complex cutting techniques Waterford employs. Reframing the brand as desirable and relevant to a younger audience, the overall result is an identity that shows elegance, the mastery of cutting and […]

Bulletproof Partners With Essity To Liberate The Tena Masterbrand

Bulletproof Partners With Essity To Liberate The Tena Masterbrand

As part of a major brand overhaul, developed in collaboration with global agency Bulletproof, TENA underwent a taboo-busting repositioning exercise that shrugs off the outdated notion that incontinence should be embarrassing, or stop you living the life you want. Bulletproof were appointed to work with TENA in 2016. Essity approached Bulletproof to build a distinctive […]

Mixcloud turns 10 and launches new brand identity created with Studio Output

Mixcloud turns 10 and launches new brand identity created with Studio Output

Mixcloud is 10. To mark the occasion the audio streaming platform is launching an all-new brand identity, created in collaboration with digital-first design agency Studio Output. At the same time Mixcloud is announcing its mission for the next decade: to get more fans directly supporting the creators and cultures they care about. Making waves in […]

DUREX Rails Against ‘Repressive’ Sexual Conventions With Sex Positive Brand Relaunch

-durex aims to position itself as a ‘mainstream activist’ against stigmas and taboos; will instead showcase the ‘positive reality’ of sex-

DUREX Rails Against ‘Repressive’ Sexual Conventions  With Sex Positive Brand Relaunch

Durex today unveils a major new positioning and visual identity, railing against sexual taboos, stigmas and outdated, non-inclusive attitudes. Devised by Durex’s global creative agency Havas London, it marks a significant development in its marketing strategy, one that will see the 91-year-old brand challenge the unrepresentative and damaging sexual conventions prevalent throughout society. Durex marketing […]

Ragged Edge reframes financial planning from net worth to self-worth in rebrand for advisory app Multiply

Ragged Edge reframes financial planning from net worth to self-worth in rebrand for advisory app Multiply

Around 16 million people in the UK have been priced out of financial advice. To bridge this gap, Multiply – the UK’s first FCA-approved automated financial advisory app – provides free expert advice that challenges people to live up to their financial potential. Today, Multiply unveils a rebrand developed in partnership with London-based branding agency […]

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