Mediaplus International has won the pitch for Nikon’s European media account. The long-established company is aiming to strengthen its market position providing high-end products for amateur photographers and professionals by establishing a bespoke, centralized media agency model.
Mediaplus wins Nikon Account Covering 12 European Countries
Serviceplan Switzerland came up with an unusual campaign for ZSC Lions to thank fans for their loyalty during the Pandemic with an unusual gift.
Covid-19 prevented sports fans around the world from attending their favourite teams’ matches, and in March 2020 the Swiss government banned fans from going to sports events in response to the pandemic. Consequently, more than 4,000 fans of Zurich’s ZSC Lions ice hockey team held season tickets for games they could no longer see live. […]
As Global Chief Creative Officer of Europe's largest independent agency network, Alexander Schill is at the center of Serviceplan Group's innovative influence since 2006. Schill aims to show the uniqueness of the ADCE, to give it a stronger voice, and to push further the European idea of diversity. Departing president, Ami Hasan (hasan & partners) has led the club since 2017.
Alexander Schill, CCO at Serviceplan Group is the new ADCE President
23 countries, four continents – gaming for everyone: During Women’s History Month, Xbox launched a worldwide initiative to support women in gaming. At the centre of the idea, which was developed and implemented within the Serviceplan Group, is a very special Xbox controller which replaces the B button with the equal sign to symbolize equality for all in the gaming community.
Women make up almost half of the gaming community, celebrate success in Esports, and hold high profile leadership positions in the gaming industry. Yet, women still struggle within the gaming scene to combat misogyny in the form of outdated gender stereotypes, discrimination, bullying and sexist insults. Xbox, together with the Serviceplan Group, is committed to […]
Multi-Award winning Art Director Michael Wilk is promoted to Global Head of Art and tasked with initiating ‘Virtual Design Board’
The global footprint of Serviceplan Group continues to expand, with 24 locations in 17 countries and offices in South Korea, China, the Middle East, across Europe as well as the USA. Serviceplan is over 4,400 colleagues strong, with business growing year over year. By creating a new position of ‘Global Head of Art’ and appointing […]
The seventh issue of TWELVE, the Serviceplan Group’s multiple award-winning magazine for brands, media and communication, features a highly unusual design. The artwork was created by Jonathan Meese, one of today’s most important artists, using a completely new process. Prominent guest authors and renowned experts respond to the theme of „Rethink“ with original texts on topics including finding inspiration and coming up with practical strategies to address challenges and repurposing crises as opportunities.
TWELVE magazine was initially launched by the Serviceplan Group’s House of Communication in Munich in 2015 as an individual annual review for the brand, media and communications industry. Conceived as a coffee-table magazine, it embraces the power of print and offers insights into the inspiring personalities and topics that have defined the past year and […]
Serviceplan Group, Europe’s leading independent communication group, announces the appointment of Carole Giroud as the Managing Director of its French “House of Communication”. The “House of Communication” is the home of the core Serviceplan Group brands; Serviceplan, Mediaplus, Plan.Net and Solutions. The goal is to further build up and establish the highly integrated offering of […]
Serviceplan Group acquires a 30 percent share of Pereira O’Dell
Serviceplan Group and bi-coastal creative agency Pereira O’Dell have announced that they are joining forces in a partnership that will strengthen Serviceplan Group’s US presence and expand Pereira O’Dell’s global reach. With Serviceplan Group´s worldwide network spanning 35 countries and Pereira O’Dell’s US operations rooted in New York and San Francisco, the new alliance strengthens […]
“València en Modo On” encourages a reconnection with Tourism for the region of València, following the period of lockdown during the Global Coronavirus Pandemic.
Serviceplan Spain is the creative agency responsible for the new Visit València campaign. The positive spirit of the Visit València campaign presses the on button to stimulate the beginning of tourism recovery in the region. The campaign features a film voiced by well-known Spanish musician Sole Giménez, whose lyrics partner perfectly with an uplifting film inviting tourists to […]
More than 1,200 employees in six Hubz on three continents - with TheHubz.com, Serviceplan Group is creating a global production services provider aimed at boosting productivity, efficiency, and speed for client projects.
It’s about bundling expertise, increasing speed and making scalable resources more flexible. Most importantly though, it’s also about more efficient production for clients with special requirements for individualised, personalised and automated asset production. After a one-year trial period, Serviceplan Group is forming TheHubz.com – a new global production unit, which will support the agency group […]