An estimated 400,000 people are untreated for moderate to severe hearing loss in The Netherlands. On average, people take three to seven years to take action. The impact of untreated hearing impairments can be enormous to their quality of life, leading to fatigue, loneliness and depression. Specsavers Hearcare commercial ‘For an enriched life’ (30”) from BSUR […]
SPECSAVERS Global Chief Marketing Officer, Katherine Whitton is to leave the company in April. After three successful years steering the brand across the ten markets the business operates in, Whitton said that she is leaving with a very heavy heart but that the time was right for her and her partner to return to the […]
SPECSAVERS has launched a new integrated campaign that celebrates positivity and the joy that a smile can bring, even in these challenging times. Something To Smile About will debut on UK TV on 12 October in a break during Coronation Street on ITV [11 Oct in Ireland] with a 30 second commercial focusing on a series […]
This summer, people across the UK will be able to take free preliminarily hearing checks as part of a Specsavers roadshow, which goes on tour during July and August. Run by global brand experience agency Sense, the experiential campaign will raise awareness of the importance of having regular hearing checks, as well as encouraging dialogue […]
To promote the importance of regular sight tests for maintaining and protecting eye health, Specsavers has launched a tactical digital OOH campaign ahead of National Eye Health Week. The ‘More important than’ campaign leads on topical one liners that react to some of the more trivial news stories, TV gossip and what’s trending, and remarks […]
Specsavers in-house creative team has kick-started 2016 with a new high profile TV-led campaign featuring the inimitable actor and comedian John Cleese. Reprising his iconic role as the irascible Basil Fawlty, the TV commercial sees John Cleese recreate one of Fawlty Towers’ most famous scenes. The comic legend gets into an argument with his car’s […]