WPNC Unveils ‘Emergency Advertising’ Service For Charities During Coronavirus Crisis

WPNC Unveils ‘Emergency Advertising’ Service For Charities During Coronavirus Crisis

Integrated agency WPNC is aiming to help charities raise vital funds during the Coronavirus pandemic by launching an “emergency ad” production service. While social distancing means filming of new ads is more difficult, the agency – which counts the likes of London’s Air Ambulance, Plan International UK, GOSH and Children With Cancer UK among its third-sector clients […]

How TV advertising transformed the Tooth Fairy’s business

Mother London’s first TV campaign for Thinkbox breaks on 12 December

How TV advertising transformed the Tooth Fairy’s business

Thinkbox, the marketing body for TV advertising, is back on TV with a new campaign from creative agency Mother London, directed by Benji Weinstein of Smuggler.  The new ad – Thinkbox’s sixth TV campaign – shows the transformative effect TV advertising has on a business. Only this is not your average business; it’s the Tooth […]