Xbox and McCann London are proud to announce their latest campaign “Visit Xbox.” The campaign is built on the idea of virtual travel and a new kind of tourism, exploring the beauty of gaming beyond traditional gameplay. Celebrating Xbox One X Enhanced games which have been updated or built specifically to take advantage of the […]
The Sun Hols from £15, which offers Sun readers bargain holidays at more than 290 holiday parks across the UK and Europe, has launched a new campaign to promote its 2019 offering. Created by News UK’s in-house agency Pulse, the campaign is centred around getting the most out of your holiday and will feature user […]
Canadian creative agency Cosette, launched a new series on Québec: Born to Let Go. Created to promote the destination in the French, US and Ontario markets, the series follows two pairs of travellers as they discover the province. It was created by the Alliance de l’industrie touristique du Québec, the organisation in charge of promoting […]
On February 8, in partnership with Spark Foundry UK and The Department of Culture and Tourism – Abu Dhabi, Verizon Media announces a new VR 360º video experience, offering users the opportunity to virtually explore some of the biggest tourist attractions in Abu Dhabi. Created by RYOT Studio, the branching narrative within the video places […]
It’s been a big few weeks for the Instagram #Egg after scrambling Kylie’s dreams of Instagram domination, so it makes sense to take a well-earned break and head off on holiday – now that it’s a #celebrity and all. With a little help from the experts in where to stay Hotels.com, #Egg is rubbing further salt […]
Brand USA, the destination marketing organisation for the United States, launched United Stories. United Stories is a mobile content creation lab that will travel the United States capturing warm and welcoming stories told from local perspectives. This content will inspire international travellers to visit the USA. Accomplished content creators, storytellers, and influencers will visit various points […]
The Sri Lanka Tourism Promotion Bureau (SLTPB) announced a new brand identity, under the creative platform “So Sri Lanka”. Revealed at the World Travel Market trade show in London, the new brand platform “So Sri Lanka”, created by advertising agency J. Walter Thompson Sri Lanka and Landor Singapore, is grounded on the insight that Sri […]
Virgin Holidays launches the Trending Travel Guide – a digital platform that updates daily to give real-time holiday recommendations. By analysing an astonishing 25 million social media interactions, the data-driven guide brings the most popular bars, restaurants and attractions to the top of its online hotlist. As the popularity of guidebooks wanes and social media […]
Explore Charleston, the Convention and Visitors Bureau that seeks to give tourists a unique insight into the South Carolina city, has just launched its interactive video campaign ‘Local Legends’ produced by content creation and marketing agency Studio Black Tomato. The campaign was launched in conjunction with the announcement that the city of Charleston has been […]
Discovery and Visit California announce a partnership to showcase the California state’s top innovators and creators on Discovery Channel UK, US, Canada & Australia, with original documentary content produced by Think Make Create. The partnership includes four original short films California Dreamers written and produced by Think Make Create that celebrate California-based pioneers breaking new ground […]