West Midlands Trains Unveils Multichannel Marketing Campaign by Impero

West Midlands Trains Unveils Multichannel Marketing Campaign by Impero

West Midlands Trains is rolling out the first work in a major, multi-channel rebrand campaign for London Northwestern Railway and West Midlands Railway, as the company embarks on a multi-million investment programme to future-proof both services.  Created by Impero, the rebrand campaign is set to be one of the UK’s most dynamic, consumer-centric transport campaigns this year […]

LNER launches first fully integrated campaign via Anomaly

LNER launches first fully integrated campaign via Anomaly

LNER, the new east coast main line operator, differentiates itself from other rail operators by doubling down on the people and places it serves, because a train company is nothing without them. The integrated campaign, led by Anomaly, launching on March 2, plans to warm the UK’s hearts with a hero 60” TVC depicting a […]

Studio Black Tomato launches ‘Garden to Plate’ film for Belmond

Studio Black Tomato launches ‘Garden to Plate’ film for Belmond

 Content creation and marketing agency, Studio Black Tomato, launched a new film for luxury hotel group, Belmond | Luxury Hotels, Trains and River Cruises. Featuring head chef and sustainable gastronomy pioneer Raymond Blanc, the film forms a key component of the hotel group’s wider ‘Art of Gastronomy’ campaign – designed to raise awareness of […]

Singing Locals Pitch Northern Attractions in New TVC for TransPennine Express

Singing Locals Pitch Northern Attractions in New TVC for TransPennine Express

 Trainline operator TransPennine Express launches “Where Next? – Summer 2018”. Creatively devised by WCRS, the playful 30 second commercial sees real locals from 25 different northern locations have a sing-off to attract visitors to their hometowns. String and Tins supervised the singing and recording on location of the real, local cast and crafted the […]