Independent media agency The Specialist Works has appointed Katie Lobina as Trading Director on the agency’s board, and James Olney as Head of Data & Analytics. Katie, previously Commercial Director at PMX, part of Publicis, will be the commercial and trading lead. Prior to PMX, she was Barter Trading Director at Zenith, Business Manager at […]
Independent international media agency The Specialist Works opens a new US office in Los Angeles, both supporting and continuing the success of the current US offices in New York City and Atlanta. Led by Richard Downey, the agency’s Global New Business Director, the new office is a direct response to client demand for help expanding […]
Independent international media agency The Specialist Works has appointed Tim Neligan as Managing Director to lead the next stage of growth following the recent management buyout led by CEO Martin Woolley and COO Parry Jones. Neligan, most recently Commercial Director APAC & EMEA at Publicis Media’s investment arm APX, will help The Specialist Works develop […]
Digital life insurance company Beagle Street (part of the BGL Group Limited), has appointed global media agency The Specialist Works (TSW) to handle its TV media planning and buying account worth over £12 million. Starting with immediate effect, TSW has been tasked with delivering a comprehensive media strategy to drive customer acquisition and drive exponential […]
Award-winning global brand performance media agency, The Specialist Works (TSW), has appointed Cathy McPherson as Client Success Director (CS). The newly created role will see McPherson have direct responsibility for several services, including client relationship retention and optimisation. The hire follows recent pitch successes for AutoTrader, YOPA, Hastings Direct and Huuuge Casino. McPherson will be […]