Department for Education (DfE) is launching an integrated campaign, ‘Give Your Skills New Lifeʼ, the first campaign created by newly appointed creative agency of record VCCP. Following a competitive pitch in June 2025, VCCP, is launching an integrated campaign with the Department for Education. The ‘Give your Skills New Lifeʼ campaign will act as a […]
MNSTR establishes a London presence to deliver experience-led campaigns at scale, from day one. Leading creative agency MNSTR today announces the launch of its London office, marking a significant acceleration of the agency’s international expansion and its second international location. The move establishes MNSTR‘s immediate presence in the UK market, supported by Project Worldwide‘s scale, capabilities, and […]
In December Lee Kum Kee created The House of Noodles as part of its multi-channel marketing campaign to launch its new noodle range, which hit UK shelves this winter, offering consumers an authentic taste and premium handmade-style texture. The House of Noodles opened for one weekend only on Saturday 13 and Sunday 14 December, delivering a creative 360° multi-sensory experience. With 20,000 […]
TV presenter, Emma Willis shares her personal experience of living with an undetected hole in her heart in a new campaign created by GAIN Creative Studios to mark the charity’s 65th anniversary. In a series of films for the social media campaign by GAIN Creative Studios, Emma opens up about her heart condition and takes […]
British Heart Foundation (BHF) has launched “In Living Memory” with Saatchi & Saatchi, an integrated campaign marking the charity’s 65th anniversary by celebrating 65 survivors of cardiovascular disease whose lives have been saved by critical BHF-funded research. 65 commemorative benches – which will remain in situ for at least five years – will be installed […]
Ready10 is celebrating a double pitch win, having been appointed by HelloFresh Group as the retained consumer PR agency for both HelloFresh and Green Chef. It will see the consumer agency handling creative communication programmes for both meal kit brands in the UK following a competitive pitch process. Ready10 will exclusively deliver culture-first, fame-driving campaigns in […]
Pop-Up Crisis, a week-long designer pop-up shop and charity fundraiser – opened its doors this week for the 6th edition, this year with an 80s twist thanks to Crisis‘ partnership with global strategy and design studio Dalziel & Pow. Pop-Up Crisis has raised over £650,000 since the shop opened its doors on Savile Row in 2018 and […]
On Saturday 6th December, Priority from O2 launched its first ever pop-up shop ‘Not a Sock Shop’, a festive experiential activation giving out thousands of Priority experiences, in the very unexpected form of… socks. Brought to life by creative agency of record VCCP and located in Victoria Quarter, one of Leeds’ busiest shopping centres, ‘Not a Sock Shop’ was designed to intercept shoppers at the […]
Flapjacks are a beloved comfort food in British culture — a true national treasure. Flapjackery’s ambition is to become the UK’s most recognisable flapjack brand. With an extensive, award-winning range of flavours, including vegan options, they offer something for everyone. Following a period of rapid growth, the business evolved from a single market stall into […]
With one in three children across the UK living in poverty (31%), Action for Children is urging the public to become a ‘Secret Santa’ to help spread the magic of Christmas with a new film created by Studio Yes. Award-winning actor and charity ambassador, Anna Maxwell Martin stars in a new short film, created by […]