Truant London celebrated the launch of their new brand by hosting a new music showcase, Unruly, at Redon in Hackney. The showcase, devised by the agency as a way of celebrating ‘the freshest music talent in the UK today’, saw a raft of Warner Music artists perform a series of freestyle battles with those represented […]
The Economist, a leading source of analysis on international business and world affairs, unveiled a new experiential marketing programme encouraging Londoners to challenge their assumptions about plastic pollution and its effect on ocean health. Entitled “Don’t bin plastics, yet†the activation, brought to life by global brand experience agency Sense, comprises an art installation of […]
The Big Issue are working with a group of leading fund managers led by Aberdeen Standard Investments (ASI) and independent agency AML Group to launch The Big Exchange, a revolutionary mobile-first impact investment platform that will help everyone do better with their savings, while doing good for society and the planet. Change in the way the […]
Paco Rabanne fragrances will set a category precedent with the first ever fragrance inspired Christmas Market, which will pop up in four key locations across the nation over the Christmas period. A golden feast for all the senses, the PUIG owned fragrance house will open its festive doors with a multi-sensory Christmas Market experience, offering […]
The world’s largest aquarium brand, SEA LIFE, has commissioned global brand experience agency Sense to launch a new campaign from January 2019 designed to engage visitors across 22 of its locations worldwide. Two themes are covered by the activations designed to drive brand engagement and inspire visitors to support SEA LIFE’s mission of celebrating aquatic […]
To promote its relationship with UberEATS, McDonald’s releases two new 60-second spots which take a look at the real reasons we end up getting take out. Created by Leo Burnett London and directed by Tony Barry at Knucklehead, ‘Passing Ships’ and ‘Play Date’ subvert the fast food advertising genre to feature two very real-life, […]
Marie Claire UK, the premium fashion and beauty magazine brand published by TI Media, has launched a unique, first-in-class online fashion aggregator platform: Marie Claire Edit. Designed and built in house within TI Media, Marie Claire Edit brings to life the influential women behind Marie Claire fashion whilst providing brands with new native and social advertising […]
New research has shed fresh light onto the way customers prefer to receive correspondence from their suppliers, confirming the value of functional communications in building customer relationships and revealing changing consumer expectations as technology evolves. The survey of 2000 consumers was conducted by OnePoll on behalf of outsourced communications provider Opus Trust Marketing. It uniquely focuses […]
Villa Plus is proud to be the new sponsors of Channel 4 series ‘A Place in the Sun’ and ‘A New Life in the Sun’. The six-month deal, brokered by VCCP Media and 4Sales, includes broadcast sponsorship and will run between mid-November 2018 until mid-April 2019, across the Channel 4, More4 and All 4 platforms. […]
Unsuspecting commuters were given a stunning show on November 20, as a sensational acrobatic duo showed off their gymnastic flair and flexibility in several commuter hotspots in Central London and on the Underground. The team of elite gymnasts wow-ed passers-by as they showed off their skills in a variety of athletic and daring moves. […]