Einstein explains the positive impact of smart meters

Einstein explains the positive impact of smart meters

In the latest instalment of the Smart Energy GB campaign, we enter Albert Einstein’s living room and meet his neighbours, Ed and Kim, and dog, Chico, while he shares an impassioned speech on how smart meters can help Britain become less reliant on imported gas. In the context of the current energy crisis, Smart Energy GB research has found that the role that smart meters […]

Carat UK secures MOWI Salmon’s first peak time TV sponsorship

<strong>Carat UK secures MOWI Salmon’s first peak time TV sponsorship</strong>

Dentsu UK&I’s Carat UK has secured a brand-new partnership between MOWI Salmon and ITV1 & ITVX’s brand new peak time series Next Level Chef, fronted by Gordon Ramsay, launching on Wednesday 11th January 2023. The broadcast sponsorship is MOWI’s first in peak time and idents featuring their premium Scottish salmon fillets and slices will appear […]

Gymbox looks to cut through the bullsh**t in new campaign from AMV BBDO

<strong>Gymbox looks to cut through the bullsh**t in new campaign from AMV BBDO</strong>

AMV BBDO has created a new campaign for Gymbox, the unconventional London based fitness chain following a brief to disrupt the category and reinforce its brand position as the “antidote to boring gyms”.  The campaign follows a survey with over 2,500 Londoners and revealed that almost half of respondents (48%) cites outdated motivational fitness quotes as […]

St Luke’s launches first TotallyMoney campaign to help consumers climb towards their financial dreams

<strong>St Luke’s launches first TotallyMoney campaign to help consumers </strong><strong>climb towards their financial dreams</strong>

St Luke’s has kicked off its first work for credit app, TotallyMoney with a TV & Online campaign that demonstrates how with the right guidance and support, people can climb higher and reach their goals. Recent TotallyMoney research found that 20 million adults are financially under-served, a figure which has grown by 50% in just […]

Accenture Song release the new recruitment ad  ‘The Flood’ for The British Army

<strong>Accenture Song release the new recruitment ad  ‘The Flood’ for The British Army</strong>

Accenture Song has released the second installment of “Nothing Can Do What a Soldier Can Do” showing that no matter how technologically advanced the Army becomes, soldiers will always be their most valuable asset.  The new advert entitled ‘The Flood’ will break with a 40-second film on 2 January 2023 across television, cinema, Video on […]

Denomination bolsters its global vision with three new leadership appointments

<strong>Denomination bolsters its global vision with three new leadership appointments</strong>

Denomination is increasing its capabilities in design innovation and sustainability with new appointees: Managing Director Simon Gawn, Executive Creative Director Butler Looney and Creative Director Jonny Kearns.   The three new leadership appointments to Denomination’s US, Australian and UK offices will bolster the agency’s capacity for design innovation at a global scale. Rowena Curlewis, CEO and […]

Anya Libova joins Apester as UK Managing Director

<strong>Anya Libova joins Apester as UK Managing Director</strong>

Apester has announced the appointment of Anya Libova as UK Managing Director, hot on the heels of hiring Itay Gissin as CEO. These appointments illustrate Apester’s continued investment and further growth in the EMEA region. Anya will focus on growing the company’s sales, partnerships and operations in the UK; expanding the publisher portfolio as Apester […]

adam&eveDDB and Crisis make homelessness ‘Impossible to Ignore’ this Christmas

<strong>adam&eveDDB and Crisis make homelessness ‘Impossible to Ignore’ this Christmas</strong>

• Hyper-real, 4.3-metre-tall sculpture depicting homelessness unveiled today by charity Crisis at Kings Cross station • Sculpture by artist Sophie de Oliveria Barata, working with Creative Giants and adam&eveDDB, uses AI face mapping technology to combine facial features of seventeen real people who have experienced homelessness • Christmas fundraising campaign highlights that homelessness can’t be […]

Cogent helps All People All Places to raise awareness with ‘Blue Plaque’ campaign

<strong>Cogent helps All People All Places to raise awareness with ‘Blue Plaque’ campaign</strong>

All People All Places (APAP), a charity dedicated to helping vulnerable people overcome homelessness, has worked with Cogent to launch an awareness campaign which sees iconic blue plaques placed at rough sleeping spots in North London. Normally used to commemorate famous people, each “Homeless Plaque” tells the real and positive story of a once homeless […]

UK Stop Ad Funded Crime (UKSAFC) set up to tackle online fraud

<strong>UK Stop Ad Funded Crime (UKSAFC) set up to tackle online fraud</strong>

UK Stop Ad Funded Crime (UKSAFC) has been set up by a group of advertising professionals, policymakers, technology providers and agencies to tackle the problem of ad funded crime in the United Kingdom, providing a template that the rest of the world can follow. It aims to highlight the scale of advertising fraud in the […]

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