Marks & Spencer have launched the latest instalment of their long-standing ‘Adventures in Food’ campaign entitled ‘Adventures in Fiesta’ – a range entirely inspired by the Americas. This curation of the cuisine of a specific cultural region is an unprecedented move from the luxury food retailers who have ‘explored Peruvian markets, got our hands dirty at the fire […]
Hungry commuters were treated to a nostalgic trip to the arcade this morning as they discovered the 2-metre high ‘RooMachine’ installed in Waterloo Station. Inspired by the experience of using a classic slot machine – including the thrill of winning – the RooMachine offers players the chance to pull the lever and spin the bespoke […]
BMB agency has launched a fun UK campaign for Pom-Bear that lets parents know the bear-shaped snacks are free from gluten, artificial flavouring or colours – and clothes. The £1.5m campaign positions Pom-Bear as the ultimate innocent snack for kids free from nasty ingredients, and adds humour to the message by bringing the bears to […]
MCD Partners, a digital customer experience agency under M&C Saatchi’s LIDA, has hired Adam Murray as Vice President, Agency Development and Head of Search and Social. Based out of the Chicago office, Murray is tasked with driving agency growth and will expand the shop’s capabilities in search, social and media, building on its core offerings […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/05/MS-Art-Of-Summer.mp4[/KGVID] M&S has launched a new campaign for its summer 2016 collection for women, men and children. “The Art of Summer” campaign, created by RKCR/Y&R, showcases M&S’s summer fashion, from trench coats to floral dresses, and highlights the brand’s unique quality and style. “The Art of Summer” campaign will run across TV, press, […]
Havas Worldwide London has launched a TV ad for the new range of breakfast pancakes, croissants and waffles for Birds Eye, bringing back the much-loved 80’s ‘Waffly Versatile’ jingle. Finger Music was enlisted to re-create the famous song for a new series of ads, directed by Olly Williams at Another Film Company. The original 1980’s […]
In the run-up to a busy summer of European football, B-Reel London has created the latest integrated campaign as part of the Nike’s global football platform ‘Spark Brilliance’. Featuring Poland’s team captain and top striker, Robert Lewandowski, the work celebrates a new generation of Polish players – ‘Generation Lewandowski’. ‘Generation Lewandowski’ pays homage to the […]
BMB is grabbing life by the hair in a new global campaign for Batiste, which shows young women saying yes to life’s spontaneous moments and styling them out with confidence. The new £2m+ Yes You Can UK campaign shows real women facing and overcoming everything that life throws at them, blagging their way through it […]
To mark the Queen’s birthday, ITV has announced it has developed and created a unique feature-length commercial which will air in The Queen’s 90th Birthday Celebration programme, hosted by Ant and Dec. Partnering with 11 high profile brands, the ad break takeover will be broadcast during ITV’s two and a half hour live show spectacular […]
Integrated marketing agency, Bloom has appointed former MD of The Braham Agency (now Brass) Jules Caton as Executive Director. Caton, who reports into CEO, Alex Craven has just stepped up into her fully-fledged executive role at the agency best known for work with clients such as Sky, ITV, ADT, Jewson, National Trust, Emirates, SIG and […]