Livia’s, formerly known as Livia’s Kitchen, has undergone a major brand refresh – now repositioned to rival the mainstream biscuit and confectionery players, the rebrand responds to growing consumer desire for better-for-you indulgences. After a credentials and chemistry meeting, the sweet treat business chose to partner with Family (and friends) (F&f) to develop their new […]
This Sunday (27th January) marks the 74th anniversary of the liberation of Auschwitz, Holocaust Memorial Day in the UK. However, little more than 70 years later, two-thirds of the world’s population don’t know the Holocaust happened – or they deny it; and this proportion only goes up when it comes to younger, more connected generations. […]
Auto Trader, the UK’s largest marketplace for new and used cars, will be giving away 20,000 items of free reflective outdoor jackets, back pack covers and dog-leads for consumers who want to be more visible during the winter months. As part of a campaign called #SwearToChange, Auto Trader wants recipients of the free merchandise to […]
Sussex based full-service marketing agency PMW Communications is delighted to welcome a new Head of Digital allowing the company to bring its search engine optimisation (SEO) and pay per click (PPC) offering in-house. Nikki Osborne joins PMW from a digital marketing agency where she was responsible for SEO and PPC activity for clients across many […]
Steve Morrisey isn’t a first timer when it comes to starting businesses in the IT Recruitment space, in-fact som3 will mark his third, having previously launched, built and successfully sold two companies. This drive and passion has now been ploughed into his third and latest company, and he chose the team at Ultimate to bring […]
Leading London-based international branding and interior design agency I-AM have worked closely with Clydesdale and Yorkshire Bank’s digital banking service ‘B’ to design B-Works in Manchester. B-Works – which opened on Monday 14 January – is a three-storey retail and SME lending space on the busy Market Street in the heart of the city unlike […]
DW Fitness First, one of the largest privately owned health and fitness providers in the world, announces its exciting new partnership with Reebok and MTV by launching a nationwide activation. Developed with the help of media brokering agency, Electric Glue, the Influencer-led activation aims to showcase the SS19 Reebok collections and engage key female audiences […]
A new campaign for the NHS launches this week, created by M&C Saatchi, and putting a blend of empathy and humour at the heart of the message for the first time. The campaign, which is hoped to get millions more people using the service, comes as colder weather moves into the UK which could put […]
The Royal Society for the Protection of Birds (RSPB) has launched a new campaign for 2019’s Big Garden Birdwatch (BGBW) – the world’s largest wildlife survey. Showing that birdwatching is for everyone, the wildlife charity breaks birdwatching clichés with a new multi-channel campaign and TVC. Creative agency Cherry Tiger developed the creative campaign and Omni […]
Customer agency LIDA, part of the M&C Saatchi Group, has promoted Associate Creative Director, Spencer White, to the role of Creative Director. White, who joined LIDA as Creative Group Head in 2012, has been responsible for the creative output of a number of LIDA’s flagship accounts over the years. He has picked up multiple awards […]