A week ago, the United Nations put out an international ‘Call to Creatives’ to help communicate six key messages to the world’s population – one of which was the importance of physical distancing in helping to prevent the spread of COVID-19. But rather than just telling people how to act, we really wanted to bring […]
The Garage and Somesuch celebrated the release of a gripping 60” cinema advertisement titled “Feed Our Future“, in association with SAWA, the Global Cinema Advertising Association and the United Nations World Food Programme (WFP), the world’s leading humanitarian organisation fighting hunger worldwide. The 60-second cinema advertisement has been directed by acclaimed Somesuch film director, Lynne […]
The United Nations’ World Food Program kicked off a global campaign June 19 aimed at reaching the public through a 60-second cinema spot that will air in more than 25 countries starting in September. “There are 815 million people worldwide who will go to bed hungry tonight – who are starving, on the edge […]
This December, 32 young women stood in the heart of New York’s holiday festivities and performed a new take on the holiday classic, “Silent Night.” As people gathered for their performance in front of the Lotte New York Palace Hotel, they realised that the words to the familiar song had been changed with lyrics […]
TMW Unlimited has created a new digital campaign for the GSMA, the global body that represents mobile operators, to show how the power of mobile connectivity makes a difference in people’s lives around the world. In 2015, the UN set out 17 Sustainable Development Goals (SDGs), an ambitious agenda to eradicate poverty, fight inequality and […]
Photographer and filmmaker Gillian Laub of Verbatim, the commercial assignments agency, has directed Cara Delevingne’s new documentary series, part of Puma’s #DoYou campaign to support and empower women through sport. The series of short films sees Cara Delevingne joining forces with Puma and Gillian to tell stories of inspirational women from across the world on […]
Clear Channel International (CCI), one of the world’s largest outdoor advertising companies, has partnered with the United Nations (UN), providing a wide variety of prime digital out-of-home (DOOH) advertising space across 16 markets worldwide for the UN’s global humanitarian #NotATarget campaign. The campaign ran from the 16 to 19th August, and aims to tackle the […]
Phumzile Mlambo-Ngcuka, Executive Director of UN Women and Under- Secretary-General of the United Nations, joined industry leaders at the 64th Cannes Lions Festival of Creativity, where she called on the industry to strengthen their commitment to gender equality and collectively eliminate gender stereotypes in advertising. Ms. Mlambo-Ngcuka who heads the United Nations organization mandated to […]