Postmates, one of the only on-demand delivery apps that can deliver anything from anywhere, announced a âWe Get Itâ 360 brand marketing campaign that captures how on-demand âanythingâ is quickly becoming a way of life — particularly in the appâs largest market of Los Angeles. From Pho, aspirin and coffee runs for the office, to […]
Amazon is finally opening its checkout-free brick-and-mortar convenience store to the public, nearly a year after it originally planned to open its doors. Amazon Go is an 1,800 square foot automated store based at Amazon Seattle headquarters. The store relies on sensors and cameras to detect what items shoppers have taken from the shelves, […]
DiMassimo Goldstein recently expanded its C-suite, adding Wendy Lurrie, who has joined the agency as its first-ever Chief Client Growth Officer. The hire, which became official shortly before the new year, gives the New York-based agency exciting momentum entering 2018 as it looks to further solidify its position as the world’s leading behavior change marketing […]
Wavemaker, the new billion-dollar revenue, media, content and technology agency, has appointed Oleg Korenfeld as Global Chief Platforms Officer. Based in New York, Oleg will develop and deploy Wavemaker’s platforms suite globally. He’ll work closely with GroupM’s global Platforms team and key clients and prospects to connect Wavemaker’s data and products to [m]Platform, turning audience […]
On the heels of becoming the global agency for Nokia’s digital health products, San Francisco-based TBD and Nokia reveal their first integrated brand campaign that showcases the Nokia Body+ smart scale, one of the key products in the ecosystem of Nokia’s connected digital health solutions, as the critical link between the body and mind. […]
iCrossing, a leading global digital marketing agency owned by Hearst, announced the appointment of Jeff Ratner to the position of Chief Media Officer, effective January 2, 2018. In this role, Ratner will be responsible for overseeing iCrossing’s media offering and team across the U.S. He will be based in New York and will report to […]
This December, 32 young women stood in the heart of New York’s holiday festivities and performed a new take on the holiday classic, “Silent Night.” As people gathered for their performance in front of the Lotte New York Palace Hotel, they realised that the words to the familiar song had been changed with lyrics […]
 Following frightening new statistics that reveal the increasing death toll as a result of over-dose from prescription medication, McCann Health created a confronting piece of video content âPay the Priceâ, in partnership with non-profit organisation, CARE, Centre for Adolescent Research & Education, that exposes the cold hard reality of this unknown, but deadly killer. […]
Delta Air Lines and Virgin Atlantic deliver their first-ever joint holiday campaign highlighting a simple truth that the most important part of the holiday season is being together with the people that matter the most. Created by Figliulo&Partners (F&P) the campaign, “Together, we make togetherness,” will launch in the UK and the US on […]
Pro skier Julian Carr is launching a new campaign to create the world’s first crowd-funded Super Bowl ad, hoping to raise awareness of global warming in an initiative paid for and run by “we, the people.” Via the global crowd-funding platform Kickstarter, Carr is asking people to help raise the $5.5 million needed to buy 30 seconds of airtime during the Big Game, which boasts TV’s biggest live audience, on […]