I-AM earns praise for creating enhanced customer experience at Oman Arab Bank

I-AM earns praise for creating enhanced customer experience at Oman Arab Bank

Leading London-based international branding and interior design agency I-AM has completed a successful overhaul of the ‘customer experience’ at the 65-branch Oman Arab Bank (OAB). The remodelled approach has been rolled out across the Sultanate resulting in a branch transformation combining an ‘expression of local landscapes and culture’ as well as increased customer engagement due […]

Mirum partners with KingEclient to expand digital consulting capabilities

Mirum partners with KingEclient to expand digital consulting capabilities

Mirum, a J. Walter Thompson Group business, has acquired a majority stake in Barcelona-based digital consultancy, KingEclient. KingEclient provides services including digital transformation strategy, UX, digital marketing, design, development and analytics. Founded in Barcelona in 2000, KingEclient employs around 100 digital and technology specialists, with annual revenues in excess of €10 million. The company has a […]

Nalla’s Vicki Young Highlights How The Pharma Industry Is Missing A Trick

Nalla’s Vicki Young Highlights How The Pharma Industry Is Missing A Trick

We’re all aware that technology is transforming every area of our lives, from our working environment, to planning our social lives, shopping for groceries, exercising, and even finding the loves of our lives. For almost any aspect of your daily life there’s some technology on offer designed to improve the experience. Consumers have adapted to […]

Luxury Brands and Advertising Budgets: A Redirect Needs to Happen

Luxury Brands and Advertising Budgets: A Redirect Needs to Happen

No one can accuse luxury brands of cutting corners where advertising spend is concerned. On average, they divert 8% of their turnover into funding advertising initiatives. In the US for example, luxury brands invested more than $5 billion in advertising last year, accounting for a significant portion of overall marketing expenditure. Love it or hate […]

Saatchi & Saatchi IS Poland and P&G Make eCommerce More Accessible via The Accessibility Project

Saatchi & Saatchi IS Poland and P&G Make eCommerce More Accessible via The Accessibility Project

As the internet is more and more important in all of our lives and eCommerce an increasingly popular way to shop, the issue of accessibility has become much more relevant. Many eCommerce sites are either inaccessible to those with visual, hearing or mobile disabilities, or they require ‘switching’ to specially made versions. Saatchi & Saatchi […]

Mr B & Friends launch new branding for experience company Dream Challenges

Mr B & Friends launch new branding for experience company Dream Challenges

Leading independent agency Mr B & Friends has launched a new branding for experience company Dream Challenges. The brand, which is part of a wider company called Specialist Journeys, enables people to take part in activity-based challenges while providing a platform to raise money for the charities that matter to participants. It was previously split […]

DotLabel help design and develop a bespoke intranet solution for Leigh Day

DotLabel help design and develop a bespoke intranet solution for Leigh Day

Digital marketing agency DotLabel have helped a leading law firm plan, design and develop their new ‘Hub’ intranet. Leigh Day law firm commissioned the award-winning UX agency to revamp their existing internal communications platform. The firm’s main aim was to enable its over 400 employees across London, Manchester and Liverpool – to connect and network […]