St Luke’s creates new National AIDS Trust #RockTheRibbon film

St Luke’s creates new National AIDS Trust #RockTheRibbon film

 A stunning video narrated by Stephen Fry, and showcasing the dance skills of the incredible choreographer who directed Childish Gambino’s smash viral hit ‘This Is America’ earlier this year, has just been released to highlight the National AIDS Trust’s (NAT) new message to “Rock The Ribbon” this World AIDS Day (1 December). Dance genius […]

Durex joins joins forces with (RED) and asks the world to ‘Give a F**k’ in new global campaign

Durex joins joins forces with (RED) and asks the world to ‘Give a F**k’ in new global campaign

Durex, the world’s number one condom brand, launched a new partnership with AIDS organisation, (RED), with a disruptive new earned media campaign asking people to ‘Give A F**k’ ahead of World AIDS Day 2018. Marking the start of a three-year partnership with (RED), Durex will deliver a minimum of $5 million to support the critical […]

Durex launches #CondomEmoji campaign ahead of World AIDS Day

Durex launches #CondomEmoji campaign ahead of World AIDS Day

Durex is calling for the creation of a condom emoji to help young people communicate about safe-sex ahead of World AIDS Day. The #CondomEmoji campaign is running across YouTube, Facebook and Twitter, with an accompanying video explaining the reasoning behind the project. Durex has claimed that emojis are perceived as a “new language” by millennials […]