23red brings the Bluewater reindeer to life in Christmas TVC

23red brings the Bluewater reindeer to life in Christmas TVC

Creative agency 23red has unveiled a Bluewater campaign celebrating ‘‘Christmas is here. Make it magical’ to highlight the yuletide festivities available at the retail and leisure destination in 2015. A 30 second TV ad is supported by press, digital, social, radio, outdoor, point of sale and in-mall media running throughout November and December in the […]

Innocean’s Jeremy Craigen joins ADFEST 2016 as Grand Jury President

Innocean’s Jeremy Craigen joins ADFEST 2016 as Grand Jury President

ADFEST announced that Jeremy Craigen, Global Chief Creative Officer at Innocean Worldwide in Seoul, will join ADFEST 2016 as Grand Jury President. Craigen will oversee eight jury panels and 18 awards categories, and his creative leadership will play an important role in determining the winners of next year’s ADFEST Lotus Awards. He will also preside […]

Maxus’ Chorus launches with raft of high profile collaborations

Maxus’ Chorus launches with raft of high profile collaborations

Maxus launched Chorus, an evolution of Maxus Partnerships, to define and differentiate its core offer of branded content, collaboration and live experiences. Chorus is starting 2016 with tranche of consumer targeted partnerships including: Red Bull, Endemol beyond, BFI and MTV. There will also be an exciting B2B initiative with the Institute of Directors. Chorus is […]

Karmarama hires Adam Kean and Adam Whitaker to senior creative roles

Karmarama hires Adam Kean and Adam Whitaker to senior creative roles

Karmarama announce that they have appointed two new members to the team, Adam Kean and Adam Whitaker who are being hired as Executive Creative Director and Creative Director respectively. Adam Kean started his career at Saatchi & Saatchi, creating famous work for Castlemaine XXXX, Le Creuset, Habitat and the Army – and was promoted to […]

Beiersdorf hand Labello’s digital account to Stack & launch new campaign

Beiersdorf hand Labello’s digital account to Stack & launch new campaign

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/11/labello_gimme_competition_061015-1.mp4[/KGVID] Beiersdorf’s leading lip care brand brand, Labello, has appointed Stack to handle its global digital account. The agency were briefed with delivering a socially-activated digital campaign to support worldwide TV activity for Labello’s new lip butter range and its new proposition: “too good not to share.” The campaign comprises of a series […]

Doner Enlists Experienced Executive Team to Lead Growing London Agency

Doner Enlists Experienced Executive Team to Lead Growing London Agency

Full-service agency Doner announced that it has appointed a new, world-class leadership team in its London office to drive the agency’s continued growth and creative momentum. Nick Constantinou has been named Managing Director, reporting to co-CEO David DeMuth, while Logan Wilmont has been named Executive Creative Director, reporting to co-CEO & Chief Creative Officer Rob […]

The Prince’s Trust launches new logo and website to engage young people and supporters

The Prince’s Trust launches new logo and website to engage young people and supporters

Youth charity The Prince’s Trust has partnered with independent agency Rufus Leonard to launch a refreshed visual identity and newly redesigned website offering an improved user experience for young people and supporters. The new Prince’s Trust website has been designed by Rufus Leonard to be mobile responsive, accessible and easy-to-navigate, with clear user journeys and […]

M&C Saatchi Launches TfL’s One Risk Road Safety Campaign

M&C Saatchi Launches TfL’s One Risk Road Safety Campaign

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/11/TFL-film.mp4[/KGVID] M&C Saatchi has unveiled an integrated campaign for Transport for London, targeting all road users with its One Risk message running until next spring. With the insight that we make 35,000 decisions each day, the TfL campaign encourages road users to appreciate that although many decisions are minor, making a bad one […]

Smith & Milton brings in international creative heavyweight Rob Wade as group creative director

Smith & Milton brings in international creative heavyweight Rob Wade as group creative director

Smith & Milton has hired Rob Wade to the role of group creative director to reinforce both its senior management team and its creative credentials. Wade will join Smith & Milton’s founder and group chairman Howard Milton and group managing director Ben Mott on the brand consultancy’s main shareholding board, as well as sitting on […]