• Hyper-real, 4.3-metre-tall sculpture depicting homelessness unveiled today by charity Crisis at Kings Cross station • Sculpture by artist Sophie de Oliveria Barata, working with Creative Giants and adam&eveDDB, uses AI face mapping technology to combine facial features of seventeen real people who have experienced homelessness • Christmas fundraising campaign highlights that homelessness can’t be […]
Ad tech company, Adnami, has appointed Jeetesh Luhar as International Sales Director as it readies itself for further expansion across Europe. The hire follows hot on the heels of the appointment of James Upson as Managing Director for UK and NL as the go-to solution for high impact display and video formats doubles down on […]
At Beatgrid, an adtech startup focusing on cross-media measurement, we have spent thousands of hours working on campaigns globally to build a product that drives forward into the cookieless world, with trusted, understandable advertising data. Consumer viewing patterns are changing, the rise of streaming has made it easier for the viewer to decide what, when, […]
Confusion over Consent Management Platforms (CMPs) is leaving businesses at risk of receiving hefty fines from the Information Commissioners’ Office for breaching GDPR requirements, running to 10s of 1000s of pounds, according to new research commissioned by data company fifty-five. The survey of over 500 marketers revealed the majority (54%) haven’t set up a Consent Management Platform […]
The Campaign to Ban Trophy Hunting is exposing Britain’s most prolific serial killers and revealing the full horror of their slaughter. The campaign launch is timed to help persuade MPs to vote for the bill to ban the importing of hunting trophies currently going through parliament. Creative Coalition developed the film, voiced by Peter Egan, […]
When Natural Balance® Pet Foods, Inc. approached Nail Communications to help them re-launch their brand, Nail noticed something unusual about them: they make their dog food for dogs. And their cat food for cats. This may not seem odd, but Nail observed that the pet food category had become a marketing battleground —leveraging trendy diet […]
Expectedly, the football world talks about nothing but, well, men. Namely, the male players and coaches. This year in Qatar, three women are stepping into this male-dominated field. And with them, we’ve started a new era for women in sport. Stephanie Frappart, Yamashita Yoshimi, and Salima Mukansanga are the first-ever female referees to be appointed […]
McCann London announced today that the agency has named Jemima Monies as Chief Operating Officer – a newly created role – starting in early 2023. Monies is the first executive leadership appointment made by CEO Polly McMorrow since her arrival at the agency in April 2022. Monies will oversee a range of operational business areas […]
When it takes a company 12 years to get the bottling rights to the best-tasting water in the country, their sense of humor probably got lost along about year five. But not this company, oh no. Beaver Hero from Patrick Maravilla on Vimeo. Beaver Beverage Company (BBC) is out with a campaign for the launch […]
Weber Shandwick, the global in-culture communications agency, today announced it has appointed Dylan Davenport to the newly created role of UK Executive Vice President, Brand. Davenport’s career has seen him at integrated, advertising and social agencies. He joins Weber Shandwick from social publisher Jungle Creations where he launched and ran their social-first creative agency, The […]