Buzz Bingo has appointed MSQ as its lead marketing communications, media planning and buying agency after a competitive pitch. The Gate, MSQ’s advertising agency, will lead the creative and brand strategy whilst media planning and buying will be handled by Walk-In Media, the MSQ-backed media agency launched last year by former Blue449 CEO Simon Davis. […]
Sky Media today announces a bespoke broadcast partnership, featuring Jamie Redknapp, with the feelgood car buying service heycar. Through its first TV partnership, the challenger automotive brand aims to drive consideration among its audiences and accelerate its market position by showcasing its feelgood creative content across similarly uplifting programming on Sky channels, including A League of Their […]
Vonage continues pushing its message of straightforward business communications in its next round of work by Lucky Generals New York – three new ads all filmed in Uruguay under COVID-19 restrictions. The three films focus on Vonage’s Video APIs, which have become an even more important product for the business in the current remote and […]
New £1.5 million digital schools’ platform follows success of ‘This Girl Can’
With nearly a third (29%) of young people currently doing less than 30 minutes physical activity per day, and engagement amongst teen girls being the lowest of any group, Sport England is extending its ‘This Girl Can’ campaign – that inspired over 3.9 million women to get active – into schools. The organisation is investing £1.5 […]
Out There Media appoints industry leader Donald Mokgale as CEO of Sub-Saharan Africa
Out There Media (OTM), a global leader in mobile advertising and data monetisation, has today announced that it has appointed Donald Mokgale as its new CEO for Sub-Saharan Africa who started his position on 1st September 2020. Donald will be responsible for the overall P&L of the region, driving sales growth by working closely with brands and […]
As part of a major brand overhaul, developed in collaboration with global agency Bulletproof, TENA underwent a taboo-busting repositioning exercise that shrugs off the outdated notion that incontinence should be embarrassing, or stop you living the life you want. Bulletproof were appointed to work with TENA in 2016. Essity approached Bulletproof to build a distinctive […]
DIESEL announces the launch of its Fall 2020 campaign, which is rooted into one of denim’s key, longstanding elements: memory. Denim gets better with experience and becomes a sort of wearable record of the times you’ve had. The pen marks on the pocket? Doodles during a long flight to a faraway location. The scrape at […]
Featuring surprising real stories from older people
A new film from Cadbury Dairy Milk captures some of the unexpected stories the older generation can share with us and inspires the nation to do the same. Don’t ask about the weather or what someone had for dinner – ask an older person you know about all their adventures. As part of the next […]
Paddy Power and VCCP have today launched a new campaign for Paddy Power Bingo with a special Drag Race twist, which gives customers the chance to drive away in a brand new Mini Cooper. Customers will need to correctly guess how many bingo balls can fit inside the car for a chance to win. Or, […]
A small business project powered by the Samsung Galaxy Note20
Over the last six months, tens of thousands of businesses in Israel have been affected by the coronavirus outbreak. So for the launch of the new Samsung Galaxy Note 20, Leo Burnett Israel decided to help 20 small businesses owners and connect them with the leading digital creators in Israel. We handed each of our […]