krow creates DFS campaign to celebrate the joy of spring

krow creates DFS campaign to celebrate the joy of spring

DFS is launching a 30-second TV campaign, created by krow Communications, part of the mission, breaking on 19th March and running for 13 weeks across the UK and Ireland. The commercial, ‘Welcome in Spring’, continues the series of DFS ads to feature Aardman-designed characters and celebrates the feeling of renewal provided by the first day of […]

Omnia Retail’s report finds worrying discrepancies in retailer price strategies

Omnia Retail’s report finds worrying discrepancies in retailer price strategies

A new report has revealed concerning discrepancies with regards to pricing strategies in UK retail. Figures showed that, despite more than a third of retailers (34%) saying they know they should change their prices regularly, only 15% do so frequently. The report, published by pricing and automation specialist, Omnia Retail, looked at pricing practices at 150 UK retail […]

Nicola Marsh of Mediacom Manchester appointed NABS Manchester Chair

Nicola Marsh of Mediacom Manchester appointed NABS Manchester Chair

Nicola Marsh, Managing Director of Mediacom Manchester, has been selected as the new Chair of Manchester’s NABS hub. NABS is the support organisation for people working in advertising and the media. With a strong emphasis on improving wellbeing, it offers a range of professional development services free of charge for people at all levels in […]

DMEXCO opens Future Park

DMEXCO opens Future Park

Future technologies and innovations will find a new, prominent home at DMEXCO: The “Future Park”, which will be opened for the first time in 2019, is located directly at the entrance of Hall 9. Therefore, all visitors who make their way to the Congress Stage, will have to pass it. Innovators, visionaries and start-ups will […]

LEAP and Grey London bring creative disruption to Duracell’s latest TV campaign

LEAP and Grey London bring creative disruption to Duracell’s latest TV campaign

LEAP (Loveurope and Partners) have been a production partner of choice for Grey London on the Duracell account for the past two years. So when Grey’s creative team Nathan Holley and Paul Moran had the idea to create a piece of disruptive advertising, they turned to LEAP to see what was possible within a tight production timeline. Always up for a creative […]